Found 55 articles containing "Curt Matthews"

Independent Articles
Curt Matthews, May/June 2019
The Case for Print-on-Demand First Print Runs: Why POD Should Be the New Publishing Standard »

PUBLISHED MAY/JUNE 2019 by Curt Matthews, Founder, Chicago Review Press — Print-on-demand minimizes both risk and opportunity cost, making it the smartest choice for the modern publisher. Initial order quantities, or “laydowns,” are not what they used to be for new titles. Why not? B&N is closing stores, and the major wholesalers now bring in …

Elsa Evripidou and Nick Fletcher, January/February 2018
The New Frontier of e-Books: c-Books »

PUBLISHED JANUARY/FEBRUARY 2018 by Elsa Evripidou and Nick Fletcher, Monsoon Tide — A lot is being made in the press currently about the relative demise of e-books and the resurgence of their conventionally printed counterparts. Experts in the field have pointed out a number of reasons for this, including: People seem to be reconnecting with …

Curt Matthews, February 2017
Our Voices: A New Program for Indie Publishers »

PUBLISHED FEBRUARY 2017 by Curt Matthews, Chairman, Board of Chicago Review; Independent Publishers Group The American Library Association has announced a new initiative, Our Voices, which is designed to boost the publication and circulation of books that explore the unique experiences of diverse groups in our society, including people of color, the LGBTQIA community, the …

Darhiana Téllez, March 2016
Like Father, Like Son »

PUBLISHED MARCH 2016 by Darhiana Tellez, IBPA Independent managing editor Joe Matthews’s path to the CEO seat at Independent Publishers Group, following his father, Curt Matthews’s, retirement this past December, was not without its curve balls. “Successions are always very difficult. I think we did some things right and some things wrong,” Joe says. “I …

Deb Vanasse, December 2015
The Tortoise Strategy in Action: Bestseller Case Studies »

PUBLISHED DECEMBER 2015 by Deb Vanasse, IBPA Independent staff reporter Within the publishing industry, bestsellers are conventionally defined in terms of rapid sales that occur during the launch period, resulting in bestseller lists that show early buying trends which may or may not lead to sizable sales over the long term. That fast start by …

Richard T. Williams, July 2015
The Evolution of Distribution »

PUBLISHED JULY 2015 by Richard T. Williams, Director, IPG For decades, “self-published” titles were considered second-rate and not worth bringing to the market because nobody exercised editorial control by vetting these titles. This is no longer an unequivocal fact—now the only real distinction to be made is whether or not someone other than the author …

Jeff Palicki, April 2015
Selling to the National Book Wholesalers »

PUBLISHED APRIL 2015 by Jeff Palicki, sales director, IPG “Why don’t the bookstores always just order from us?” That’s a question independent publishers often ask when they’re starting out. The answer, in brief, is that national wholesalers such as Ingram and Baker & Taylor stock almost every title, which means that a bookstore can order …

Mark Voigt, December 2014
What the Chains Want »

The process of selling to bookstore chains is much the same no matter which chain is involved. However, during my 13 years as IPG’s salesperson for these chains, I’ve seen that it is important to be aware of some differences. Preparations Calling on Barnes & Noble is one of my favorite parts of my job. …

Michael Riley, October 2014
Selling to the Education Market »

In the last couple of years, as more federal funding has reached schools, there’s been much more activity in educational publishing and educational sales. Major publishers continue to dominate textbook publishing, pouring hundreds of thousands or millions of dollars into textbooks, including some that don’t get adopted. But independent publishers can be successful with secondary …

Michael Riley, September 2014
Reaching Buyers Beyond Bookstores with Special Sales »

Because many of the Independent Publishers Group’s (IPG’s) client publishers serve specialized market niches, we have pursued a lot of accounts outside the traditional book trade. To help those publishers be successful, we sell to gift stores, to museum stores, and to other stores not primarily devoted to books. (We also sell to schools but …

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