The name has changed, but the soul remains the same.
In 1983, a group of 15 Southern California independent publishers, who couldn’t afford to attend the annual convention of the American Booksellers Association, decided to pool their funds and send IBPA’s founder Jan Nathan to represent them and their books. Jan returned from the show excited about possibilities, and the Publishers Association of Southern California (PASCAL) was born.
The group of independent publishers quickly saw that national marketing was one of the greatest challenges facing independent publishing, so the concept of cooperative marketing became the backbone of the association. As the association grew, the name changed to reflect this focus. PASCAL became the Publishers Marketing Association (PMA) and new programs were developed.
As time passed, the Board of Directors decided another name change was needed, this time to reflect the growing concerns of independent publishers beyond cooperative marketing programs. So, in 2008, PMA became the Independent Book Publishers Association (IBPA). Now, in addition to low-cost cooperative marketing programs, IBPA works hard to level the playing field for small and independent book publishers through educational opportunities, publications, and advocacy.
Through the years, IBPA has become one of the most influential associations in independent publishing. Working hand-in-hand with many highly-regarded, book publishing industry professionals, IBPA has a seat on the Board of the Book Industry Study Group (BISG) and the International Digital Publishers Forum (IDPF). IBPA also supports the efforts of the Media Coalition.
Starting at just over $10 a month for small publishers, IBPA membership benefits independent publishers of all sizes. Through our strength in numbers, you have clout – your voice will be heard.