IBPA Independent Magazine – Article Archive

Article Archive

While IBPA members receive IBPA Independent’s award-winning content during the month of publication, we’re happy to post a limited selection of each issue’s articles below 2-3 months after publication.

IBPA members requested easier access to information from IBPA Independent magazine. We’re happy to help! Using the search functionality below, you can search by Category, Author, Article Tag, or a specific Category-plus-Author combo. If that’s not enough, the “Search Articles” box will conduct a full text search of every article in the IBPA Independent database. If you have any trouble using the new search below, please call the IBPA office at 310-546-1818.

Interested in your own subscription to the IBPA Independent? If you’re not an IBPA member and would like immediate access to information from the IBPA Independent magazine, you can join IBPA here or purchase a non-member subscription to the IBPA Independent here.

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Independent Articles
Angela Bole, December 2017
Director’s Desk: Let’s Get Weird in Austin this April »

PUBLISHED DECEMBER 2017 by Angela Bole, CEO, Independent Book Publishers Association — “Keep Austin Weird” is the slogan adopted by the Austin Independent Business Alliance to promote independent businesses in Austin, Texas. As the Independent Book Publishers Association, we can certainly get on board with that! That’s why we’re bringing the annual IBPA Publishing University …

Alexa Schlosser, December 2017
Wattpad: Redefining Storytelling »

PUBLISHED DECEMBER 2017 by Alexa Schlosser, Managing Editor, IBPA Independent magazine — Wattpad is a community-driven publishing platform that’s turning itself into a full-fledged entertainment company. The Motorola Razr was the coolest phone to have in 2006. That same year, Toronto-based Wattpad launched its reading app on the Razr. Today, Wattpad is still a mobile-first …

Deb Vanesse, December 2017
Freelance Editors: Find and Cultivate Top-Notch Talent »

PUBLISHED DECEMBER 2017 by Deb Vanasse, Reporter, IBPA Independent magazine — Publishers must understand the nuances of editing, search for the right talent, and foster good relationships to reap the benefits of a perfect editorial fit. Within the past decade, market changes have created a healthy supply of freelance editorial talent. But in the wide-open …

Belinda Pollard, December 2017
Why Are Book Editors So Expensive? »

PUBLISHED DECEMBER 2017 by Belinda Pollard, Publishing Consultant — An editor and author break down the two main reasons why the cost of editing services is so high. I’m going to let you in on a secret. Book editors are expensive. And, yes, I am one of them, but I’m also a writer. Every time …

Julia Schopick, December 2017
Good Q&As in Your Media Packet Lead to Better Interviews »

PUBLISHED DECEMBER 2017 by Julia Schopick, best-selling author of HONEST MEDICINE: EFFECTIVE, TIME-TESTED, INEXPENSIVE TREATMENT FOR LIFE-THREATENING DISEASES — In my September 2016 column for IBPA Independent, “Taking to the Waves: Using Radio to Get the Word Out,” I wrote about how to use radio interviews for disseminating your important messages and selling more books. …

Scott Berkun, December 2017
Don’t Be Precious (with Your Ideas) »

PUBLISHED DECEMBER 2017 by Scott Berkun, Author/Speaker — Three magic words for people who create things are: Don’t be precious. Being precious means you’re behaving as if the idea you’re working on is the most important thing in the history of the universe. It means you’ve lost perspective and can’t see the work objectively anymore. …

Sandra Wendel, December 2017
Editing: An Example of Doing Whatever It Takes »

PUBLISHED DECEMBER 2017 by Sandra Wendel, Author and Editor — When prospective authors ask me what it will take to edit their manuscripts, I think back to one particular story, and I say: “Whatever it takes to get your story out of your head and into print.” Sometimes it takes a lot more than commas …

Stacey Atkinson, December 2017
Help Desk: What Can an Editor Do for You? »

PUBLISHED DECEMBER 2017 by Stacey D. Atkinson, Owner, Mirror Image Publishing — Hiring an editor will be one of the best investments you can make in your book. Editors are an integral part of your publishing team, and they work with the goal to help you, as an author or publisher, create a polished and …

Zsofia Macho, December 2017
6 Tips for Successful Self-Publishing Outside Your Home Country »

PUBLISHED DECEMBER 2017 by Zsofia Macho, Writer — It is not easy to become an internationally recognized self-published author, but it is definitely not impossible. There is a rule every aspiring international writer is told early on: Learn English. Read in English. Write in English. Breathe in English. It seems cruel and unfair, but that …

Ron Mumford, December 2017
Notes to Self: There Is Hope for Selling Books »

PUBLISHED DECEMBER 2017 by Ron W. Mumford, Author/Publisher — An independent author traces his 20-year path through the industry, noting lessons along the way. During the 1990s, I wrote my first novel: 800 pages double spaced, 200,000 words. I was so proud of myself. The work was sure to win the Pulitzer Prize! Sound familiar? After my …

Mark Wesley, December, 2017
Board Member’s Memo: Build Your Publishing Company with Inbound Marketing »

PUBLISHED DECEMBER 2017 by Mark Wesley, Founder, me+mi publishing & IBPA Board Member — You are about to release some of your titles. Wow, what an accomplishment! You should be aware that if your goal is to earn a profit from your work and the work of your authors, you’ve only just begun. Hopefully, you …

Angela Bole, November 2017
Director’s Desk: Have You Been Using IBPA’s SocialLink? »

PUBLISHED NOVEMBER 2017 by Angela Bole, CEO, Independent Book Publishers Association — Happy November, IBPA members! It’s time to get online. Almost a year ago, on Dec. 19, 2016, IBPA revealed an updated, user-friendly web portal for its 3,000 members. The online portal, called SocialLink, offers IBPA members the ability to build detailed member profiles …

Deb Vanasse, November 2017
Shelf Space: How Booksellers Decide »

PUBLISHED NOVEMBER 2017 by Deb Vanasse, Reporter, IBPA Independent magazine — Indie bookstores are thriving today. If indie publishers want to get their foot in the door, they need to understand the factors booksellers weigh when deciding which books to stock. Forget the gloom-and-doom forecasts of a few years back. In the digital age, independent …

Brian Jud, November 2017
12 Ways to Find Potential Buyers »

PUBLISHED NOVEMBER 2017 by Brian Jud, Director, Association of Publishers for Special Sales (APSS) — Knowing the most productive ways to find prospective buyers is the first step to selling books in large quantities. In the February issue of IBPA Independent, I described three steps to selling books in large quantities. The first step is to …

Alexa Schlosser, November 2017
Executive Office: Christopher Robbins on  Publishing »

PUBLISHED NOVEMBER 2017 Interview by Alexa Schlosser, Managing Editor, IBPA Independent magazine — An interview with the CEO of Familius and American West Books, Christopher Robbins Christopher Robbins is a self-proclaimed terrible cellist, pianist, and guitar player. But he’s also the founder and CEO of Familius, an independent book publishing company with a mission to …

Michele DeFilippo, November 2017
An Author Website Is the Cornerstone of An Author’s Platform »

PUBLISHED NOVEMBER 2017 by Michele DeFilippo, Owner, 1106 Design — With literally millions of books for sale online, a book marketing strategy is more important than ever. You should be thinking about marketing your book even as you finish up your manuscript, and your marketing plan should include building your author platform. An established platform …

Matt Knight, November 2017
Life Story Rights: Clearance and Acquisition for Literary Works »

PUBLISHED NOVEMBER 2017 by Matt Knight, Author, THE GENE POOL — Truth is stranger than fiction. It is an old adage that, for writers, equals entertainment. Maybe the story is uplifting or heroic, sad or horrific. Maybe the story is a retelling of noteworthy events, a glimpse into the private lives of public figures, or …

Kelly Peterson, November 2017
INscribe Digital Believes Automation and Transparency Are Vital to Distribution »

PUBLISHED NOVEMBER 2017 by Kelly Peterson, Director of Client Services, INscribe Digital — The turn of the 20th century was all about industrialization: locomotives, factory lines, and, eventually, automobiles. There was a reason they called it a revolution: It reshaped the world. Now that we’re ensconced in the 21st century, we’ve moved to everyday micro-automations. …

Geoff Habiger, November 2017
Data Protection: A Cautionary Tale »

PUBLISHED NOVEMBER 2017 by Geoff Habiger, Senior Partner, Artemesia Publishing LLC — Several years ago, my business computer’s hard drive, where I kept all my important files, crashed. While I had some backups, they were mostly out of date because I was just too busy (or too lazy) to get them done. It was a …

L.M. Browning, November 2017
Board Member’s Memo: A Few Things to Consider about Book Distribution »

PUBLISHED NOVEMBER 2017 by L.M. Browning, Founder, Homebound Publications & IBPA Board Member — As a publisher who routinely gives talks on the industry, I often find myself being asked the same questions by other publishers and authors alike: What is traditional distribution, and why is it important? The importance of traditional distribution is two-fold: …

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