Independent magazine

Our members requested easier access to information from IBPA Independent magazine. We’re happy to oblige! Using the new search functionality below, you can now search by a finite number of Categories, by Article Authors, by Article Tags, or by a specific Category-plus-Author combo. If that’s not enough, the “Search Articles” box will conduct a full text search of every article in the Independent database. If you have any trouble using the new search below, please call the IBPA office at 310-546-1818. We’re happy to help.

Interested in your own subscription to the IBPA Independent? If you’re not an IBPA member and would like immediate access to information from the Independent, you can join IBPA here or purchase a non-member subscription to the IBPA Independent here.

Interested in suggesting articles for a future issue of the Independent? Please contact Managing Editor Alexa Schlosser at ASchloss@smithbucklin.com.


or Article Tags

Independent Articles
Ebonye Gussine Wilkins, January 2017
Don’t Forget About the Reader »

PUBLISHED JANUARY 2017 by Ebonye Gussine Wilkins, Founder, August Rose Press Indie publishing is a pretty complex collaboration between many highly skilled professionals all working together to produce a beautiful, impactful written work. With all the editors, layout designers, cover professionals, marketing and public relations experts, printers and distributors, and legal advisors, publishing is a …

Fauzia Burke, January 2017
Banding Together for Success »

PUBLISHED JANUARY 2017 by Fauzia Burke, Founder & President, FSB Associates Just over two years ago, I made the decision to jump to the other side of the publishing table. For the last 20-plus years, I have been helping authors and publishers get their books noticed—first, working in the marketing and publicity departments at Wiley …

Ian Lamont, January 2017
How to Use Amazon Ads to Boost Sales »

PUBLISHED JANUARY 2017 by Ian Lamont, Founder, i30 Media Online and mobile advertising has been a mixed bag for indie publishers. You may have tried platforms such as Google’s AdWords tool or Facebook Ads, which let publishers target audiences searching online or browsing their social media feeds. But there’s a relatively new player in town—Amazon …

Angela Bole, January 2017
Getting Ready for Publishing University »

PUBLISHED JANUARY 2017 by Angela Bole, CEO, Independent Book Publishers Association In just three short months, IBPA members will gather in Portland, Oregon, for our annual Publishing University. The conference is scheduled for April 7-8, 2017, with special pre-conference sessions on April 6, and registration is open at publishinguniversity.org. Will you be there? Whether you’re …

Brian Feinblum, January 2017
Make 2017 the Year of Book Marketing »

PUBLISHED JANUARY 2017 by Brian Feinblum, Chief Marketing Officer, Media-Connect.com Over the past quarter century, I have promoted more than a thousand authors and their books, including my fair share of self-help, motivational, and inspirational authors. I enjoyed promoting best-selling icons Ken Blanchard, Og Mandino, Stephen Covey, Mark Victor Hansen, and Brian Tracy, as all …

Robert Bahou, January 2017
10 Tips for Self-Publishing Through Kickstarter »

PUBLISHED JANUARY 2017 by Robert Bahou, photographer 1. Fully funded is not the same as successful. Success in Kickstarter is not measured by if you are fully funded, for that is only part of the process. In order to host a truly successful campaign, you need to fulfill each of the following. Your campaign is …

Deb Vanasse, January 2017
The Complex World of Distribution Partnerships »

PUBLISHED JANUARY 2017 by Deb Vanasse, Founder, Running Fox Books Warehousing, orders, fulfillment, payment, shipping, returns. From a publisher’s perspective, the complex system through which books enter the marketplace can seem daunting. By partnering with a book distributor, independent publishers can gain access to this system and stand to benefit from the advice of industry …

Alexa Schlosser, January 2017
Collaboration Through Crowdfunding »

PUBLISHED JANUARY 2017 by Alexa Schlosser, IBPA Independent managing editor Why did you decide to use a crowdfunding platform to publish your book? Why did you choose the particular platform you chose? Betsy Miller (BM): My friends and I self-funded Thinking Ink Press. I went out of pocket for the illustrations for The Parents’ Guide …

Adam Salomone, January 2017
Invest in Collaboration »

PUBLISHED JANUARY 2017 by Adam Salomone, Co-founder, The Food Loft For years, small publishers have struggled with ways to go “beyond the book.” In order to be successful in emerging digital environments, publishers have to find ways to emphasize their relevance as content gatekeepers, tastemakers, and trend trackers. What we found at Harvard Common Press …

Elizabeth Turnbull, December 2016
Print on Demand or Offset? Let Your Presales Answer »

PUBLISHED DECEMBER 2016 by Elizabeth Turnbull, Senior Editor, Light Messages Publishing Nearly all independent publishers today must wrestle with the question that plagues the production of every title: print on demand (POD) or offset printing? With a few exceptions, such as board books, gift books, or high-end coffee table books, nearly every title produced today …

Alexa Schlosser, December 2016
The Perfect Pairing »

PUBLISHED DECEMBER 2016 by Alexa Schlosser, IBPA Independent managing editor In September of this year, W&P Design, a food and beverage design and manufacturing company, launched Dovetail, a sister publishing company that pairs books with original products across multiple topics and categories. IBPA Independent spoke with Nick Fauchald, Dovetail’s publisher, and Ryan Kelly, Dovetail’s head …

Brian O'Leary, December 2016
Whatever Happened to Virtual Conferences? »

PUBLISHED DECEMBER 2016 by Brian O’Leary, Principal, Magellan Media Consulting Three to five years ago, the dawn of an era of “virtual conferences”—web-based learning experiences that emulated the traditional, in-person model—seemed ready for widespread adoption. MarketingProfs, a well-known marketing resource, pointed out that virtual conferences were much easier to set up, accessible from anywhere, readily …

Steve Gillen, December 2016
What You Need to Know About Fair Use »

PUBLISHED DECEMBER 2016 by Steve Gillen, Partner, Wood Herron & Evans Copyright protection is automatic in the US and most of the civilized countries of the world. Create a work of original expression, record it, and monopoly rights vest automatically. If that were all it took, though, pushing the envelope of art, science, or culture …

December 2016
Printer Checklist & Shipping Questions to Ask »

PUBLISHED DECEMBER 2016 by Peter Goodman, Stone Bridge Press, and Dave Peattie, Whereabouts Press When requesting an estimate from a printer, here is the information to provide in order to get a detailed and accurate quotation: Trim size Quantity Page count Delivery destination(s) Project title (It may be safer to use the author’s last name …

Cherisse Landau, December 2016
The Juggling Act of Production »

PUBLISHED DECEMBER 2016 by Cherisse Landau, Senior Production Director, Penguin Random House When most people think of the publishing industry, the following areas come to mind: editorial, design, and sales. Production departments have lamented this fact for years. As the service-based side of this business, we lack the glitz and glamour of those other areas …

Cameron Drew, December 2016
Engaging Readers Through Sound »

PUBLISHED DECEMBER 2016 by Cameron Drew, publisher It’s never easy to be a pioneer. You have to draw your own maps, wander into unexplored territory, and develop partnerships based on the promise of good things to come. Being a pioneer in the digital publishing space requires you to navigate two different worlds at once. Not …

Alexa Schlosser, December 2016
Look Like a Pro – A collection of viewpoints on the critical yet challenging topic of book design. »

PUBLISHED DECEMBER 2016 by Alexa Schlosser, IBPA Independent managing editor Meet the Panelists In terms of design—cover, layout, and other design features—what distinguishes amateur from professional? Matthew Karanian (MK): Simplicity of design is important. There must be a unified design concept without clutter. Richard Rieman (RR): Professional designers are artists who can create a few …

Angela Bole, December 2016
Let’s Meet Up at Publishing University? »

PUBLISHED DECEMBER 2016 by Angela Bole, CEO, Independent Book Publishers Association Happy December, IBPA members! I hope you’re flowing into the new year with friends and family and a good feeling about all you’ve accomplished in 2016. For this issue of Director’s Desk, I wanted to extend a personal invitation to next year’s Publishing University …

Deb Vanasse, December 2016
Print Production: An Array of Options »

PUBLISHED DECEMBER 2016 by Deb Vanasse, IBPA Independent staff reporter The flexible nature of independent publishing allows you to select the processes and printers that match your needs. To paraphrase Mark Twain’s famous quip, rumors of the death of print have been greatly exaggerated. As technological advances improve the quality and cost of production, print …

Alicia Freile, December 2016
Book Publishing Down Under »

PUBLISHED DECEMBER 2016 by Alicia Freile, Design Director, Tango Media An expatriate’s observations of the publishing industry in Australia. Just over 10 years ago, I left my job as a book designer at Running Press Book Publishers in Philadelphia, packed up my two suitcases, and got on a plane to Sydney, Australia. It was the …

1 2 3 130

Connect With Us

1020 Manhattan Beach Blvd., Suite 204 Manhattan Beach, CA 90266
P: 310-546-1818 F: 310-546-3939 E: info@IBPA-online.org
©2016 Independent Book Publishers Association

Visit Us On FacebookVisit Us On TwitterVisit Us On LinkedinCheck Our Feed