Article Tag - "Publishing Education"

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Independent Articles
Torrey Sharp, July/August 2019
The Book Design Process Is a Team Sport »

PUBLISHED JULY/AUGUST 2019 by Torrey Sharp, Principal, Faceout Studio — The right design process lays the appropriate foundation for designers to flourish and problems to be solved effectively. We all respond favorably to products and services that are well designed and deliver on their promises. We like products that work as advertised. We like it …

Ian Lamont, May/June 2019
A Quick Guide to Ancillary Products and Alternative Revenue Streams »

PUBLISHED MAY/JUNE 2019 by Ian Lamont, Founder, i30Media — How can ancillary products can create new revenue for your business? Take an inside look at expert tips for creating and marketing profitable supplemental materials for your books. Anyone who has been to the annual IBPA Publishing University knows what a special opportunity it is to …

Lisa Lepki, May/June 2019
ProWritingAid: One Tool to Rule Them All (Special Discount for IBPA Members) »

PUBLISHED MAY/JUNE 2019 by Lisa Lepki, Head of Marketing, ProWritingAid — Writers, editors, and publishers need a little help sometimes. (This article is sponsored content brought to you by ProWritingAid.) Writers, editors, and publishers work with manuscripts for a living. Some manuscripts arrive on editors’ and publishers’ desks in excellent form, but others require some …

Karen Pavlicin-Fragnito, May/June 2019
Business Considerations for Creating Custom Editions »

PUBLISHED MAY/JUNE 2019 by Karen Pavlicin-Fragnito, Publisher, Elva Resa Publishing — Overcoming content alterations, design/format constraints, a tight timeline, and a limited budget to meet the goals of a publishing partner. Elva Resa Publishing is a traditional indie publisher specializing in books for military families. While we participate in traditional distribution, more than 75 percent …

Deb Vanasse, May/June 2019
Grow Your Company Through Acquisitions »

PUBLISHED MAY/JUNE 2019 by Deb Vanasse, Reporter, IBPA Independent magazine — Indies are well-positioned to evaluate potential acquisitions of licenses, out-of-print titles, and even entire companies. Speak with publishers about acquisitions, and they’ll tell you about the new authors they’ve signed. But why limit acquisitions to unpublished manuscripts? By acquiring licenses, out-of-print titles, and even …

Cory Schulman, July/August 2018
The Advantages of Independent Publishers Using Focus Groups »

PUBLISHED JULY/AUGUST 2018 by Cory Schulman, Owner, BestSellerPublications.com — Helpful tips for independent publishers about how to obtain focus groups and why they are so important A focus group can help authors understand how their manuscript is perceived from a reader’s perspective. Members of a focus group read manuscripts and provide objective feedback on the …

Manny Luftglass, May/June 2018
How to Get Started Publishing Books for Others »

PUBLISHED MAY/JUNE 2018 by Manny Luftglass, Author/Publisher — Three misconceptions authors have, six tips for starting the process, and why it’s OK if you don’t make any money. Congratulations—if you’re reading this, you’ve probably successfully published your own book. Now that you have the experience, is it time to offer your services to others? Fortunately, …

Deb Vanasse, November 2016
Meetings and Conferences: A Plethora of Options »

PUBLISHED NOVEMBER 2016 by Deb Vanasse, IBPA Independent staff reporter As any publisher who has attended an industry gathering can attest, there’s indeed power in numbers. Those who seek to learn, network, and market their books at publisher meetings and conferences can choose from myriad options, each tailored to serve the industry in different ways. …

Jim Azevedo, November 2016
10 Tips for Conquering an Industry Conference »

PUBLISHED NOVEMBER 2016 by Jim Azevedo, Marketing Director, Smashwords For most indie publishers, a great conference offers superb faculty, attracts attendees and industry professionals you want to network with, and travel and registration costs are reasonable. In this article, I’ll address a few best practices to help you navigate conferences like a veteran. If You’re …

Lynn Rosen, August 2016
Blazing Trails »

PUBLISHED AUGUST 2016 by Lynn Rosen, IBPA Independent contributing editor IBPA Independent’s consulting editor, Lynn Rosen, asked nine people in the publishing world about the ideas exciting them and the innovations they’ve been able to put into action. See their responses below. Brian O’Leary Principal, Magellan Media Consulting What is the most innovative thing happening …

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