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Independent Articles
Graham Bell, July 2014
Metadata Matters »

PUBLISHED JULY 2014 by Graham Bell, Executive Director, EDItEUR — It has become a cliché: Metadata is marketing. With online sales becoming yet more dominant, and sales through physical bookstores shrinking further, data about your product—as opposed to the product itself—becomes your primary con- tact with the customer and reader. All too often, metadata is …

Andre Breedt and David Walter, April 2012
The Link Between Metadata and Sales »

PUBLISHED APRIL 2012 by Andre Breedt and David Walter, Nielsen BookScan — Perhaps more than any other industry the book trade is reliant on sharing product data in order to function efficiently. With the massive variety of products available the ISBN has been central to the industry for generations, and attaching accurate and appropriate information …

Mark Bide, December 2011
Our Standards for E-commerce, Part 2: Complications, Comparisons, and Trends »

PUBLISHED DECEMBER 2011 by Mark Bide, Executive Director, EDItEUR — Adjusting business strategies in the light of the “switch to digital” necessitates familiarity with the complex landscape of standards. As noted in Part 1 of this series describing that landscape …

Mark Bide, November 2011
Our Standards for E-Commerce, Part 1: Why Some Don’t Work As Well As They Might, and What’s to Be Done About That »

PUBLISHED NOVEMBER 2011 by Mark Bide, Executive Director, EDItEUR — With varying degrees of success, publishers of all types, alongside the music and movie industries, TV, and games—all the different sectors of what are often called the “copyright industries”—are adjusting …

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