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Independent Articles
Thomas Woll, April 2014
Keeping Production Costs Down »

Thomas Woll, the president of Cross River Publishing Consultants, Inc., has been a vice president and general manager at John Wiley & Sons, vice president and publisher at Storey Communications/Garden Way, and vice president and publisher of the Rodale Press book division. This article is derived from the new, fifth edition of his book Publishing for Profit: Successful Bottom-Line …

Lawrence Knorr, Dave Biesel, Dinah Sanders, Mark Givens, Bernadette Soehner, Newt Barrett, Ruth Donald, Jay Nadeau, and Chris Cornell, November 2013
What POD Can Do: Part 3 »

What POD Can Do, Part 3 The reports from IBPA members that you’ll read here reflect, and to some extent document, one of the biggest and most important publishing revolutions ever. Like members’ contributions to the first two parts of this series, this collection shows that stubborn financial barriers to book production have crumbled to …

Lin Pardey, Shel Horowitz, Dawei Dong, Sheri McGuinn, Dick Margulis, Jim Pennypacker, Gordon Burgett, Linda Watson , October 2013
What POD Can Do: Part 2 »

What POD Can Do, Part 2 October 2013 “When I use a word, it means just what I choose it to mean,” Humpty Dumpty told Alice in Wonderland. As you’ve probably noticed, we take pretty much the same position about “POD” here in our world. Sometimes, of course, we use it to mean what its …

Robert Rosenwald, Mary Shafer, Rod Colvin, Shannon Okey, Dan Poynter, Eugene G. Schwartz, Matt Conmy, Marcia Breece, Devorah Fox, Corinne Kantor, Susan Wittig Albert, Peter Goodman, Mary Nickum, September 2013
What POD Can Do: Part 1 »

What POD Can Do, Part 1 Print-on-demand technology is a major driver of success for independent publishers. That conclusion stems from reports by IBPA members which also show that both relatively large, long-established publishers and brand-new, one-book publishers profit by using POD. And they show that independent publishers pioneered with POD, just as they pioneered …

Aaron Shepard, September 2013
The Stigma of POD »

The Stigma of POD: September 2013 by Aaron Shepard Nowadays, there’s an odd belief circulating that self-publishing a book as print-on-demand will keep it out of bookstores. Actually, the opposite is true. Let’s follow Susan Self-Publisher as she visits her local Barnes & Noble, book held proudly in hand. Her mission is to convince Michael …

Peter Goodman, August 2013
Printing in China: Is it Wise? Is it Safe? »

coBoard Member’s Memo Printing in China: Is It Wise? Is It Safe? August 2013 by Peter Goodman Should you print your books in China? According to PrintNinja.com, an online U.S.–based print broker, the world’s very first printed book was produced in China in C.E. 868, so “it only makes sense” to print there now, “back …

Walt “Stryke” Clayton, February 2013
Changing Printers in Midstream »

After I decided to self-publish my parody of nature field guides, the second critical decision I made was that production values would be the highest attainable. Stryke’s Buns Guide: A Field Guide to Buns of the World had to be comparable in every way to the superb vinyl-covered guides used by millions of naturalists worldwide. …

Margie Dana, October 2012
Why You Should Shop Around for New Printers »

  Why You Should Shop Around for New Printers October 2012 by Margie Dana   I had an interesting conversation with a print rep recently. We focused on how difficult it is to get print customers to look around and give new printing companies the time of day. Many print customers are content with a …

Joel Friedlander, November 2010
Designing for Print-on-Demand Production »

Designing for Print-on-Demand Production by Joel Friedlander As the technology we use to manufacture books changes, designers responsible for creating those books adapt. Sometimes slowly. Sometimes reluctantly. But we adapt, because the new technology will eventually supplant the old technology. Today most books are still printed by offset lithography, and any print run over about …

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