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Independent Articles
Paul Dixon, September/October 2020
Persistence in the Face of Turmoil: Creating Black Lead Characters »

PUBLISHED SEPTEMBER/OCTOBER 2020 by Paul Dixon, Co-founder, Matter of Africa America Time Corp. Selling books with Black lead characters has been a challenge, but representation matters, and the window of opportunity is open. My cousin, author Lehman Riley, and I have published eight books in our The Adventures of Papa Lemon’s Little Wanderers third-grade reading …

Abbe Rolnick, September/October 2020
Silver Linings: How the Pandemic Led Me to Create Short Book Videos »

PUBLISHED SEPTEMBER/OCTOBER 2020 by Abbe Rolnick, Author, Generations of Secrets series — Remodel the way you promote your books to have a further audience reach amidst COVID-19. When COVID-19 hit the United States in March, my well-planned book launch of Founding Stones disintegrated. I was scheduled to talk at Village Books in Bellingham, Washington, at …

Abe Ogden, September/October 2020
Publishing on a Mission, Part II: How to Get Started »

PUBLISHED SEPTEMBER/OCTOBER 2020 by Abe Ogden, Co-owner & Lead Strategiest, Paper Door — How an association can bring books to the market effectively and successfully, regardless of resources. Article Synopsis: Read Part 1 here. Assess if the best approach for your organization is acting as a publisher on your own or partnering with an existing …

David and Stephanie Miles, September/October 2020
Build Your Brand, Build Your Audience, Sell Books Direct »

PUBLISHED SEPTEMBER/OCTOBER 2020 by David and Stephanie Miles, Founders, Bushel & Peck Books — At Bushel & Peck Books, we’ve long felt there was tremendous opportunity in direct-to-consumer sales, so when COVID-19 hit earlier this year, it only further highlighted the need for us to build that kind of program. Article Synopsis: To effectively sell …

Abe Ogden, July/August 2020
Publishing on a Mission, Part I »

PUBLISHED JULY/AUGUST 2020 by Abe Ogden, Co-owner & Lead Strategiest, Paper Door — The successes—and challenges—some mission-based publishers are having taking books to the trade. Article Synopsis: Read Part II here. Taking a title to the trade can help a mission-based publisher expand its brand. Having a new book tied to a charity or an …

Deb Vanasse, July/August 2020
Pandemic Publishing: Looking for a Better Future During COVID-19 »

PUBLISHED JULY/AUGUST 2020 by Deb Vanasse, Reporter, IBPA Independent magazine — Independent publishers cope, adjust, and hope for a better future during COVID-19. Article Synopsis: The pandemic forced the closure and cancellation of many events independent publishers and authors rely on. Independent publishers have the flexibility, resilience, and innovative spirit needed to weather a crisis. …

Maria Dismondy, July/August 2020
3 Ways My Company Adapted Around COVID-19 »

PUBLISHED JULY/AUGUST 2020 by Maria Dismondy, Founder, Cardinal Rule Press — What indie publishers and self-published authors can take away from COVID-19 and how they might learn new skills along the way. I don’t know about you, but when all this COVID-19 stuff started to take shape, I rushed out to stock up on my …

Alexa Schlosser, May/June 2020
IBPA Roundtable: How Has the COVID-19 Global Crisis Affected Publishing? »

PUBLISHED MAY/JUNE 2020 Compiled by Alexa Schlosser, Managing Editor, IBPA Independent magazine — Four publishing experts discuss how the global crisis has affected every aspect within the industry. Robin Cutler, Director, IngramSpark As many of you have read in online posts and media reports, Ingram, as one of the world’s largest book wholesalers, is still …

Robin Cutler , May/June 2020
Board Member’s Memo: Weathering the Storm of a Global Crisis »

PUBLISHED MAY/JUNE 2020 by Robin Cutler, Director, IngramSpark — Authors & publishers who have invested in engaging directly with readers and have made their content available in multiple formats will be the best positioned to weather this storm. I’m writing this on March 20, 2020, at the beginning of the alarming escalation in the United …

Dan Gerstein, May/June 2020
Anatomy of a 21st Century Publishing Partnership »

PUBLISHED MAY/JUNE 2020 by Dan Gerstein, Founder & CEO, Gotham Ghostwriters — How Real Clear Publishing went from aspiration to publication. Means. Motive. Opportunity. Most people know them as the core elements of a crime. But they can just as easily be seen as the common ingredients of a successful partnership. Take for example the …

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