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Independent Articles
Tieshena Davis, July/August 2021
How Publishers Can Use Collaborations to Grow Their Business »

PUBLISHED JULY/AUGUST 2021 by Tieshena Davis, Publishing Executive, Publish Your Gift — How collaborations can enhance your material value, expand your access to your target audience, multiply your revenue, and allow you to work smarter versus harder. Collaborations help you accomplish what would either be impossible or much more difficult for you to do alone. …

Elly Blue, May/June 2021
Case Study: Homegrown Book Bundling »

PUBLISHED MAY/JUNE 2021 by Elly Blue, Marketing and Editorial Director, Microcosm Publishing & Distribution — Case Study: How a bunch of small publishers worked together to support each other and try to get their books into readers’ hands. During the summer of 2020, my friend Rachel Bell and I were on the phone bemoaning the …

Kelly Peterson, March/April 2021
Board Members Memo: Where to Start With Diversity, Inclusion, and Bias Training »

PUBLISHED MARCH/APRIL 2021 by Kelly Peterson, Director of Digital Strategy, Independent Publishers Group Read below for tips on how to incorporate DEI training into your organization. I don’t think anyone made it out of 2020 without confronting the racial divide in America. Whether it was football players kneeling during the anthem, George Floyd’s murder dominating …

Alexa Schlosser, January/February 2021
Roundtable: Intern Insight »

PUBLISHED JANUARY/FEBRUARY 2021 Compiled by Alexa Schlosser, Managing Editor, IBPA Independent magazine — Roy Carlisle has managed a number of interns over the years. Hear his perspective as well as the perspectives of four of his former interns. Questions for the Publisher What is the advantage of using interns over hiring an entry-level employee? Roy …

Rudy Shur, January/February 2021
Disruptions: Why Book Publishers Fail »

PUBLISHED JANUARY/FEBRUARY 2021 by Rudy Shur, Founder, Square One Publishers — Learning how publishers fail can help you avoid some of the most common pitfalls you didn’t know existed. When I started publishing books on my own, I was young, ambitious, and thought I knew the book industry. Looking back at that time, two out …

Peter A. Arthur-Smith, January/February 2021
Pandemic Revolution: What Independent Publishers Should Consider Before Making Their Next Move »

PUBLISHED JANUARY/FEBRAURY 2021 by Peter A. Arthur-Smith, Founding Principal, Leadership Solutions Inc — Three factors independent publishers should consider before making their next move. In the July/August 2020 issue of IBPA Independent, Maria Dismondy, founder of Cardinal Rule Press, shared the story of how she launched and distributed a new children’s book as the COVID-19 …

Jyotsna Ramachandran, November/December 2020
5 Steps to Recruit ‘A’ Players for Your Book Publishing Team »

PUBLISHED NOVEMBER/DECEMBER 2020 by Jyotsna Ramachandran, Founder, Happy Self Publishing — The best way to build a team is to hire a set of freelancers who are experts at what they do. Are you a self-published author who is overwhelmed by the number of items on your book launch checklist? I have some good news …

Deb Vanasse, November/December 2020
New and Better: Independent Publishers Adapt to COVID-19 with Resourcefulness and Ingenuity »

PUBLISHED NOVEMBER/DECEMBER 2020 by Deb Vanasse, Reporter, IBPA Independent magazine — As independent publishers adapt to the COVID-19 pandemic with resourcefulness and ingenuity, some say their innovations will improve their businesses long after the crisis has waned. We can’t wait for things to get back to normal. Or can we? Everyone wants an end to …

David Marlin, November/December 2020
Four Consequences of Poor Book Royalty Management »

PUBLISHED NOVEMBER/DECEMBER 2020 by David Marlin, Co-Founder, MetaComet Systems — Mistakes and inefficiencies in royalty calculations and payments can quickly escalate into publishing horror stories, but MetaComet has the remedies. Everyone in publishing has first or secondhand horror stories to tell—of bad decisions and simple mistakes that caused serious disruption or even ended a business. …

Michele McAvoy, November/December 2020
I Started a Publishing Company During a Global Pandemic »

PUBLISHED NOVEMBER/DECEMBER 2020 by Michele McAvoy, Publisher, Blue Bronco Books and The Little Press — Publisher Michele McAvoy explains how and why she started her own publishing company during a pandemic. I did it. I started a publishing company during a global pandemic. Am I a risk-taker? Well, I don’t jump out of airplanes, I …

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