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Independent Articles
Amanda Gawthorpe, March/April 2021
Reducing Bookseller Bias »

PUBLISHED MARCH/APRIL 2021 by Amanda Gawthorpe, Senior Editor, Blue Ink Press — By adhering to professional publishing standards you can win a place on the shelves of independent bookstores. On the surface, independent publishers and independent bookstores should be a match made in heaven. Both are the proverbial underdogs, trying to survive in an industry …

Andy Hunter, March/April 2021
Indies Publishers & Indie Bookstores Must Come Together »

PUBLISHED MARCH/APRIL 2021 by Andy Hunter, CEO, Bookshop.org — Indie publishers must redouble efforts to support independent bookstores. The publishing industry has a problem, which we are all aware of: We are moving toward total market dominance of a single online retailer. During the past decade, approximately $8 billion dollars of annual book sales have …

Alexa Schlosser, September/October 2020
The Indie Bookstore Perspective Featuring Bookshop & Books and Crannies »

PUBLISHED SEPTEMBER/OCTOBER 2020 interview by Alexa Schlosser, Managing Editor, IBPA Independent magazine — An overview of how independent bookstores dealt with the difficulties of 2020. Independent bookstores have had quite a year so far. When COVID-19 hit, most were forced to shut their physical locations. Many took this time to focus on their online sales. …

Margot Carmichael Lester, January/February 2020
Beyond the Reading: How to Work With Local Bookstores »

PUBLISHED JAN/FEB 2020 by Margot Carmichael Lester, Owner, The Word Factory — It’s easy to forget the pivotal role independent bookstores have in cutting through the noise and getting titles noticed. Article Synopsis: Independent bookstores play a pivotal role in cutting through the noise and getting authors and titles noticed.

Brian Jud, March/April 2018
Combining Retail and Non-Retail Book Sales »

PUBLISHED MARCH/APRIL 2018 by Brian Jud, Book Marketing Consultant — The best distribution system is a combination of retail and non-retail sales. This article describes how to apply these strategies to a book with content appropriate for two different demographics of women. When asked who their target reader is, many authors reply, “I don’t know,” …

Deb Vanasse, November 2017
Shelf Space: How Booksellers Decide »

PUBLISHED NOVEMBER 2017 by Deb Vanasse, Reporter, IBPA Independent magazine — Indie bookstores are thriving today. If indie publishers want to get their foot in the door, they need to understand the factors booksellers weigh when deciding which books to stock. Forget the gloom-and-doom forecasts of a few years back. In the digital age, independent …

Peter Goodman, September 2017
Can the Espresso Book Machine Save the Indie Publisher? »

PUBLISHED SEPTEMBER 2017 by Peter Goodman, Publisher, Stonebridge Press – Pitches for large-quantity sales need to answer at least these five questions. Can anything save independent publishing? Can anything save independent bookstores? In the July 2017 issue of IBPA Independent, I speculated that such a savior might already exist: the Espresso Book Machine (EBM). The …

Peter Goodman, July 2017
Indie Books for Indie Bookshops »

PUBLISHED JULY 2017 by Peter Goodman, Publisher, Stone Bridge Press — I read recently in Business Insider that Amazon’s strategy for making its brick-and-mortar stores successful hinged on three factors: exploiting big data to tailor the store’s offerings to its local demographic; reducing inventory to only a few thousand titles of proven sales potential; and …

Alexa Schlosser, March 2017
Navigating the World of Independent Booksellers »

PUBLISHED MARCH 2017 by Alexa Schlosser, Managing Editor, IBPA Independent magazine — From managing relationships to unexpected challenges, 11 IBPA members weigh in on their experiences working with independent booksellers. Meet the Panelists Nan Doya, Executive Editor, Casper Press Tracee Dunblazier, Author, Founder, GoTracee Publishing LLC Gloria T. August, CEO, English Garden Talk Press, St. …

Alexa Schlosser, March 2017
What do Independent Booksellers Really Think? »

PUBLISHED MARCH 2017 by Alexa Schlosser, Managing Editor, IBPA Independent magazine — We asked three bookselling experts to answer some of your questions regarding the relationship between indie author/small press and indie booksellers. Ann Seaton Administrator, Northern California Independent Booksellers Association Q: What information and/or characteristics appeal to you when considering shelving a book by …

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