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Mike Shatzkin, June 2015
Amazon: Friend or Foe? A Simple Question with a Complicated Answer »

PUBLISHED JUNE 2015 by Mike Shatzkin, Founder & CEO, The Idea Logical Company When I was invited to join a discussion entitled “Amazon: Friend or Foe” in connection with this year’s London Book Fair, I thought first about three ways Amazon has profoundly changed our industry. Although just about every publisher has headaches dealing with …

Mark Coker, March 2015
How to Succeed in the New E-books Era »

PUBLISHED MARCH 2015 by Mark Coker, Founder, Smashwords — After a decade of exponential growth in e-books, with indies partying like it was 1999, that growth has slowed. Indies have hit a brick wall and scrambling to make sense of it. In recent weeks, for example, I’ve heard a number of indie authors report that …

Sandra Beckwith, January 2015
Should You Respond to Negative Reader Reviews? »

PUBLISHED JANUARY 2015 by Sandra Beckwith, Build Book Buzz One of my books got a negative review on Amazon that really bugs me. The reviewer for Publicity for Nonprofits: Generating Media Exposure That Leads to Awareness wrote, “This book was disappointing in that it joins the many books already out there that focus on the …

Kathleen Boucher, Kristen Eckstein, Jim Musgrave, Lin Pardey, Karen Robbins, Ben Robertson, Anne Sarkisian, November 2014
I Did It and I’m Glad: Publishing Decisions That Turned Out Well, Part 2 »

PUBLISHED NOVEMBER 2014 SEE ALSO: Part 1, Part 3 Doing It All With A Team Self-publishing Shoe Print Art became one of the highlights of my life. As a former kindergarten and first grade teacher, I began writing part time while raising my family. For 25 years I had written mostly craft articles, a picture …

Helen Sedwick, October 2014
Avoiding Scams and Myths »

PUBLISHED OCTOBER 2014 by Helen Sedwick, Author and Attoney — Wherever money is to be made, scammers are scheming to take it from you. They promise income, exposure, and freedom from your day job. They brag about off-the-charts successes. If your books are not selling well, you will be tempted to listen to them in …

Nick Stephenson, October 2014
Breaking Free—What Happened When I Left KDP Select »

“KDP Select is evil.” “Free promotions are pointless.” “Nick, you’re an idiot.” These are things I hear on a daily basis, the last usually being something I say to myself when I’m looking in the mirror. As for the first two, I talk with a lot of people who have strong opinions on the merits …

R.J. Adams, July 2014
Six Ways to Get More Book Reviews »

PUBLISHED JULY 2014 by R.J. Adams, Author – Book reviews are a form of social proof. When readers are deciding whether or not to buy a book, one thing they look at is reviews, and a lack of reviews can cause potential readers to move on to another book. Although it’s obvious how important reviews …

Mark Coker, September 2014
Exclusive Is Actually Optional at Amazon »

PUBLISHED SEPTEMBER 2014 by Mark Coker, Founder, Smashwords — There’s some confusion among authors, publishers, and media people about the difference between Amazon’s KDP and its KDP Select. KDP Select is the Amazon e-book self-publishing option that requires exclusivity. The regular KDP service does not require exclusivity. At nearly every writer’s conference I attend, authors …

Linda Carlson, June 2014
POD Problem-Solving: Part 2 »

When I emailed IBPA members to ask about experiences with print-on-demand, and posted a similar query on industry LinkedIn sites, hundreds of you responded—with recommendations that make sense for all of us, whether we’re new to POD or new to all of publishing. Last month, the first part of this series discussed pre-press options and …

Karen Christensen, August 2014
Up Against Amazon »

PUBLISHED AUGUST 2014 by Karen Christensen — Amazon doesn’t just take orders. It is used to barking orders at publishers and getting us to salute. But bullying only goes so far, and I’m thankful that a single large publisher, Hachette, stood up to it and that The New York Times ran an editorial about its …

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