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Let’s Get Social: Six Lessons On Social Media Book Promotion »

(BLOG POST) By Marika Flatt — Step one in book publicity is branding, and yet so many self-published authors and independent publishers miss it. Don’t do anything else until you have established your online platform. Authors who have a robust social media platform appear more credible to their fans and are stronger interview candidates to …

Five Ways to Drive Traffic to Websites »

(BLOG POST) By Karin Bilich “If you build it, they will come” may be a great slogan when it comes to baseball fields, but it’s definitely not true when it comes to Websites. In fact, I’ve worked with a multitude of clients who came to …

Welcome to the NEW IBPA Website! »

  After literally months of hard work  (those of you who have ever been through a website redesign know what I’m talking about), thrills and angst in equal proportions (well, maybe just a SHADE more angst), and a few delays (and those of you who have been through a similar project ALSO know what I …

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