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Independent Articles
The Wonderful Approval Plan »

(BLOG POST) By Jonathan Perry — Here is a 30-second reminder about some of the book world’s quietest and most loyal customers: library approval plans. Libraries collect books. Collection management is a complicated and time-consuming process. Many libraries set up “approval plans” that are basically …

Blogging for Authors: 3 Tips for Getting Started »

(BLOG POST) By Marika Flatt — When it comes to writing a blog, even great writers could use some help with where to start and what to write about. Maybe you’re a self-published author who wants to blog for your own book. Or, maybe you’re an independent publisher who needs to know how to explain …

Author Blogging: Where Are the Readers? »

(BLOG POST) There are really only three distinct ways people come to your blog or website, and it pays to know what they are: Organic traffic, SEO traffic, and Paid traffic By Joel Friedlander — There’s nothing more typical, and more dispiriting, than a new author blog that has just started, and on which the …

Authors: Get Past Your Facebook and Blogging Challenge With One Strategic Move »

(Blog Post) Maggie Lichtenberg discusses book promotion through social networking by forming relationships and connecting with your niche subject community. IBPA is pleased to welcome Maggie Lichtenberg as our guest blogger. Maggie will be speaking at IBPA Publishing University 2013 in Chicago April 26-27  in the session Publishing 201 – Marketing Basics: Strategies to Maximize …

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