Found 331 articles containing "POD"

Independent Articles
Hannah Gordon, Deborah Herman, and Lindy Ryan., January/February 2022
Working With Ghostwriters 101 »

PUBLISHED JANUARY/FEBRUARY 2022 by Hannah Gordon, Deborah Herman, and Lindy Ryan— How an author, publisher, and a ghostwriter can collaborate so true success can happen. There is a sense that writing as a career is a glamorous pursuit. There is also a misconception that all writers can make a living doing it full time. There …

Erin Wright, January/February 2022
The Book Publishing Pyramid »

PUBLISHED JANUARY/FEBRUARY 2022 Erin Wright, USA Today bestselling author — Instead of trying to do everything all at once, authors and indie publishers should use a leveling-up approach to focus their efforts. Article Synopsis: Focus on e-books in the beginning of your publishing journey, as they will provide the most stability and income. Diversify your …

Deb Vanasse, January/February 2022
Broken Links: Supply Chain Challenges »

PUBLISHED JANUARY/FEBRUARY 2022 by Deb Vanasse, Reporter, IBPA Independent magazine — Publishers are facing offset print run delays, lengthy turnaround times for print-on-demand orders, cost increases, and other obstacles—but they are drawing on their characteristic agility and ingenuity to survive. Article Synopsis: COVID-19 was a catalyst for the current supply chain issues, but the origins …

Victoria Sutherland, November/December 2021
Board Member’s Memo: Innovation Is an Entrepreneur’s Middle Name »

PUBLISHED NOVEMBER/DECEMBER 2021 by Victoria Sutherland, Founder & Publisher, Foreword Reviews magazine — Below are some suggestions for keeping your team positively flowing with change. Change is inevitable. Over the last couple of years, facing a pandemic, ongoing national social justice traumas, and escalating global environmental catastrophes, most of us made some adjustments to our …

Desireé Duffy, November/December 2021
Tapping Into #BookTok: A Case Study, Part I »

PUBLISHED NOVEMBER/DECEMBER 2021 by Desireé Duffy, Founder, Black Château — In the first installment of this two-part series on the TikTok community #BookTok, the founder of a marketing and PR agency discusses the launch of a focused campaign on the social media platform. Article Synopsis: Understanding the platform, the audience, the impact, the nuances of …

Hannah Gordon, September/October 2021
Disruption Through Brand Building »

PUBLISHED SEPTEMBER/OCTOBER 2021 by Hannah Gordon, Publications Manager, Elva Resa Publishing — How to find the readers for your books—and connect with them using brand awareness. Acquire a manuscript. Edit. Design. Market. Print. Distribute. Market a bit more. Hope your sell-through messaging reaches enough readers for your sell-in efforts to pay off—or to bolster your …

Kathryn Sparks, September/October 2021
A Big-Box Perspective: Notes from B&N CEO James Daunt’s Keynote Address »

PUBLISHED SEPTEMBER/OCTOBER 2021 by Kathryn Sparks, Senior Editor, American Academy of Pediatrics — Barnes & Noble CEO James Daunt spoke with IBPA leaders at IBPA Publishing University 2021 about bookstore curation, DEI, print on demand, and more. On April 8, 2021, IBPA Publishing University kicked off with an informative and exciting conversation between IBPA Board …

Richard-Anthony Lena, May/June 2021
Finding Alternative Revenue Sources for the Books You Publish »

PUBLISHED MAY/JUNE 2021 by Richard-Anthony Lena, President, Brattle Publishing Group — Four small steps that may lead to special sales opportunities for your books. Synopsis: It’s difficult to sell direct to consumer if you don’t know who your primary customer is, so you first must identify them. Seek out sources that will help you learn …

Alexa Schlosser, May/June 2021
A Direct Approach: Spotlight on Jelani Memory and “A Kids Book About” »

PUBLISHED MAY/JUNE 2021 interview by Alexa Schlosser, Managing Editor, IBPA Independent magazine — Jelani Memory’s “A Kids Book About” series takes a direct approach to publishing, both in terms of its distribution model and the tough topics it covers. Jelani Memory initially thought he’d only print one copy of the book he wrote for his …

Matthew Winner, March/April 2021
Getting Social: Give Your Social Media Presence a Boost to Sell More Books »

PUBLISHED MARCH/APRIL 2021 by Matthew Winner, Head of podcast, A Kids Book About — Give your social media presence and voice the boost they need to draw others in and grow your accounts. Synopsis: The most basic goal of social media is helping others understand the “you” behind the account. it’s crucial to consider who …

Connect With Us

1020 Manhattan Beach Blvd., Suite 204 Manhattan Beach, CA 90266
P: 310-546-1818 F: 310-546-3939 E: info@IBPA-online.org
© Independent Book Publishers Association