Article Category - "Sales Channels"


Independent Articles
Mark Coker, September 2014
Exclusive Is Actually Optional at Amazon »

PUBLISHED SEPTEMBER 2014 by Mark Coker, Founder, Smashwords — There’s some confusion among authors, publishers, and media people about the difference between Amazon’s KDP and its KDP Select. KDP Select is the Amazon e-book self-publishing option that requires exclusivity. The regular KDP service does not require exclusivity. At nearly every writer’s conference I attend, authors …

Karen Christensen, August 2014
Up Against Amazon »

PUBLISHED AUGUST 2014 by Karen Christensen — Amazon doesn’t just take orders. It is used to barking orders at publishers and getting us to salute. But bullying only goes so far, and I’m thankful that a single large publisher, Hachette, stood up to it and that The New York Times ran an editorial about its …

Linda Carlson, May 2014
Thirty-Five Years of Serving a Targeted Market: DawnSign’s Success Story »

Linda Carlson writes for IBPA’s Independent magazine from Seattle. She can be reached at linda@ibpa-online.org. Like the people who left home to build America, the 22 employees at DawnSignPress think of themselves as pioneers, always seeking new ways to deliver content. Appropriately, their informal motto is “Think big, start small.” Founder Joe Dannis attributes that …

Mary Shafer , May 2014
Janice Schnell Butler, April 2014
Get Your Books to the Global Market »

Janice Schnell Butler is a key account sales manager for Ingram Content Group, where she focuses on offset and print-on-demand book manufacturing and distribution as well as on digital content solutions for publishers. A member of the IBPA board, she joined Ingram in 2007. To learn more: janice.schnell@ingramcontent.com. In today’s all-access-immediately world, publishers are always looking …

Mike Shatzkin, January 2014
A Wide-Angle View of Amazon’s Impact on Publishers »

The industry got the news that Amazon was probably reassessing its own publishing program when it was announced that Laurence Kirshbaum was stepping down as the head of Amazon Publishing and being replaced by a 14-year veteran of the Seattle company, Daphne Durham. Whatever Durham’s strengths and connections are, they don’t include the familiarity with …

Linda Carlson, December 2013
Using Scribd »

Scribd soft-launched its streaming subscription plan early this year, and the plan recently got extensive publicity in the trade and business press because HarperCollins committed most of its backlist titles to the service. But independent publishers—including IBPA members—were already on board with sales or rental programs. So far, although Time magazine called Scribd.com one of “10 start-ups …

Sue Charman-Anderson, December 2013
Why All Self-Publishers Should Sell Direct »

Why All Self-Publishers Should Sell Direct December 2013 Suw Charman-Anderson The self-publishing process has become pretty well established by now; a received wisdom shapes every entrepreneurial writer’s secret dreams: 1. Write book 2. ??? 3. Profit! Amazon is the secret sauce that many self-publishers rely on to propel them to the authorial stratosphere, hoping that …

David Wogahn, September 2013
Sell More E-Books by Using All Categories Each Bookseller Allows »

When people shop on the virtual shelves of Amazon, Barnes & Noble, Apple, or Kobo, chances are that they are looking for books within a specific category. Categories constitute one the most important metadata elements for every book, and using the appropriate categories is critical for discoverability of e-books in online stores. Because major online …

John Mutter, September 2013
Bookstores: the Truer, Brighter Picture »

In the rush to be part of the digital revolution in publishing, it’s easy to forget that what some dismissively call traditional publishing is still a force to be reckoned with. As several observers have pointed out, even if e-books account for more than 20 percent of books published or sold—the general estimate of e-books’ …

Connect With Us

1020 Manhattan Beach Blvd., Suite 204 Manhattan Beach, CA 90266
P: 310-546-1818 F: 310-546-3939 E: info@IBPA-online.org
© Independent Book Publishers Association