Article Category - "Publicity and Promotion"

Independent Articles
Joel Friedlander, April 2014
My Top Five Tools for Finding the Best Blogs »

Joel Friedlander, who blogs about book design and the indie publishing life at, is an award-winning book designer; the proprietor of Marin Bookworks, a publishing services company in San Rafael, CA; and the author of A Self-Publisher’s Companion. Blogging to get some marketing traction before a book comes out is an excellent idea. In fact, I think …

Joel Friedlander, September 2013
Twitter for Beginners »

                 Twitter for Beginners September 2013 by Joel Friedlander Twitter just gets bigger and bigger. It’s really the perfect medium for getting the word out quickly, making a point, poking your opponents while they are still in the middle of a speech, or complaining about NFL refs. And …

Joel Friedlander, October 2012
15 Steps to Powerful Videos »

  15 Steps to Powerful Videos October 2012 by Joel Friedlander   Video is everywhere in blogs today. As many people predicted, when Web surfers get broadband Internet service, they want blog video and lots of it. Let’s face it, we’ve all been raised on television in one way or another, and that’s got to …

Joel Friedlander, March 2012
Book Blog Design »

      Blog Design by Joel Friedlander Starting a blog is pretty easy. You just need to learn the basic elements (see “Blog Infrastructure,” February), set up an account with or or a hosting account of your own, and acquire a snazzy domain name with at least one of your keywords in …

Connect With Us

1020 Manhattan Beach Blvd., Suite 204 Manhattan Beach, CA 90266
P: 310-546-1818 F: 310-546-3939 E:
© Independent Book Publishers Association