Article Category - "Inside IBPA"


Independent Articles
Linda Carlson, October 2014
Spotlight: IBPA Member Achievements »

Blogging That Builds Sales You don’t have to spend money to make money if your DIY efforts are as focused as those of Lloyd Lofthouse of Three Clover Press in Walnut Creek, CA. His carefully documented publicity efforts for My Splendid Concubine point up the value of a blog tied to your book—and the value …

Angela Bole, September 2014
Director’s Desk: What You Need to Know from the Get-go »

Although members call and e-mail the IBPA office requesting advice of every shape and size, there is a common theme that runs through many of the questions that could be boiled down like so: It was fairly easy, technologically speaking, to make my book available for purchase. Now what? At the core of this theme …

Linda Carlson , September 2014
Spotlight: IBPA Member Achievements »

Selling Rights Around the World Parenting Press has sold Korean rights to two children’s picture books—The Way I Feel, by Janan Cain, and The Way I Act, illustrated by Cain and written by Steve Metzger—to Book Bank Publishing Co. The Press has also sold simplified Chinese rights to those titles in the People’s Republic of …

Linda Carlson, September 2014
Spotlight: Molly Farragher, Project Coordinator »

The newest member of the IBPA staff, Molly Farragher has been working with customers ever since she got her first part-time job—and she assures us that selling association programs is much more satisfying than displaying hams. Yep, that’s hams, as in pork. Customers in the retail ham store where she worked “took the process of …

Angela Bole, August 2014
Director’s Desk: Making the IBPA Benjamin Franklin Awards™ Even Better »

PUBLISHED AUGUST 2014 by Angela Bole, CEO, Independent Book Publishers Association In this month’s Director’s Desk I want to update you on some changes we’ve made in the IBPA Benjamin Franklin Awards™ program. As most of you know, the IBPA Benjamin Franklin Awards™ were launched 26 years ago and represent one of the highest honors …

Linda Carlson, August 2014
Spotlight: IBPA Member Achievements »

Plentiful Publicity “It’s the kind of book that makes you wonder why you’re still sitting at a desk, dreaming of setting sail for the Caribbean or hiking the Himalayas,” Newsweek wrote in June about World Rider Press’s Forks: A Quest for Culture, Cuisine, and Connection. That praise came just a few days after author/publisher Allan …

Linda Carlson, August 2014
Spotlight: Rob Price, Price World Publishing »

Rob Price of Price World Publishing in Columbus, OH (photo below), is one of IBPA’s new board members, and possibly the association’s record-holder for youngest start in publishing. He was a freshman at the University of Madison in Wisconsin when he first printed and sold a single-sheet of workout program instructions from his dorm room. …

Linda Carlson, August 2014
Imprints that Work Best in Print: Insight Editions’ Success Story Features Complex Formats »

Show rather than tell. That might be the motto of Insight Editions, where video and other visuals are key to selling pop-up and lavishly illustrated movie tie-in books. These are among the best ways to highlight titles with special features, special trim sizes, and removable elements, company executives say, and sales figures prove the point. …

Kelly Gallagher , August 2014
How to Thrive in the “Golden Age” of Independent Publishing »

It’s often been said over the past couple of years that this is the golden age of independent publishing. Never before have there been so many opportunities. Barriers to entry can now be crossed with new tools, and it has never been as easy to make a permanent mark in publishing. The first images that …

Linda Carlson, July 2014
Spotlight: IBPA Member Achievements »

Under the Sea for Good Scarletta Press author Ellen Prager spent four minutes on the Today show in May discussing her YA novel, The Shark Whisperer. To make her appearance dramatic, she used tanks lent by an aquarium and set up on the Today show plaza so she could show examples of the sea creatures …

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