Article Category - "Business Management"


Independent Articles
Chet Davis, May/June 2018
Is Your Platform Safe? »

PUBLISHED MAY/JUNE 2018 by Chet Davis, Technology Teacher and Speaker — Protecting your independent publishing business from hackers and piracy Is your login on the list of the riskiest passwords? If you’re using “123456” or the word “password,” then the answer is yes. You’re using the two most commonly used passwords—and they’ve been in the …

Tricia Reeks, May/June 2018
What I’ve Learned Owning a Small Press »

PUBLISHED MAY/JUNE 2018 by Tricia Reeks, Founder of Meerkat Press — Valuable lessons about independent publishing from a seasoned industry professional As a small press owner who came into the publishing business with no previous experience, to say I had a lot to learn is the understatement of the century. Fast forward a couple of …

Alexa Schlosser, January/February 2018
The Power of Self-Publishing »

PUBLISHED JANUARY/FEBRUARY 2018 by Alexa Schlosser, Managing Editor, IBPA Independent magazine — David Emerald Womeldorff and Donna Zajonc are the power couple behind the bestselling self-published book The Power of TED* (*The Empowerment Dynamic), which hit 100,000 copies in print late last year. But success didn’t happen overnight. In September 2005, guests at David Emerald …

Deb Vanesse, January/February 2018
Industry Trends: Obstacles and Opportunities »

PUBLISHED JANUARY/FEBRUARY 2018 by Deb Vanasse, Reporter, IBPA Independent magazine — Watch Joshua Robertson’s video recap of this article! Which developments over the past year—e-books, audiobooks, artificial intelligence, Amazon—portend opportunity, and which pose obstacles to be navigated? With the turning of the calendar to a new year, publishers take stock of industry trends. E-books versus …

Brooke Warner, January/February 2018
Tracking the Wins: Looking Back on 10 Years of Independent Publishing »

PUBLISHED JANUARY/FEBRUARY 2018 by Brooke Warner, Publisher, She Writes Press — In 2007, an aspiring author reached out to me to ask for support in self-publishing her book. I was still working in traditional publishing at the time, but I’d started to consult on the side. She was adamantly indie, wanting to forego the traditional …

Belinda Pollard, December 2017
Why Are Book Editors So Expensive? »

PUBLISHED DECEMBER 2017 by Belinda Pollard, Publishing Consultant — An editor and author break down the two main reasons why the cost of editing services is so high. I’m going to let you in on a secret. Book editors are expensive. And, yes, I am one of them, but I’m also a writer. Every time …

Zsofia Macho, December 2017
6 Tips for Successful Self-Publishing Outside Your Home Country »

PUBLISHED DECEMBER 2017 by Zsofia Macho, Writer — Watch Joshua Robertson’s video recap of this article! It is not easy to become an internationally recognized self-published author, but it is definitely not impossible. There is a rule every aspiring international writer is told early on: Learn English. Read in English. Write in English. Breathe in …

Michele DeFilippo, November 2017
An Author Website Is the Cornerstone of An Author’s Platform »

PUBLISHED NOVEMBER 2017 by Michele DeFilippo, Owner, 1106 Design — With literally millions of books for sale online, a book marketing strategy is more important than ever. You should be thinking about marketing your book even as you finish up your manuscript, and your marketing plan should include building your author platform. An established platform …

Geoff Habiger, November 2017
Data Protection: A Cautionary Tale »

PUBLISHED NOVEMBER 2017 by Geoff Habiger, Senior Partner, Artemesia Publishing LLC — Several years ago, my business computer’s hard drive, where I kept all my important files, crashed. While I had some backups, they were mostly out of date because I was just too busy (or too lazy) to get them done. It was a …

Deb Vanasse, October 2017
License Your Content »

PUBLISHED OCTOBER 2017 by Deb Vanasse, Reporter, IBPA Independent magazine — More independent publishers should consider licensing arrangements as an alternative revenue source, as the returns can be significant. Amid the everyday challenges of acquisition, production, and marketing, publishers may overlook a significant revenue stream: the licensing of content. “Books are the headwaters of the …

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