Article Author - "Schlosser, Alexa"


Independent Articles
Alexa Schlosser, January/February 2021
Roundtable: Intern Insight »

PUBLISHED JANUARY/FEBRUARY 2021 Compiled by Alexa Schlosser, Managing Editor, IBPA Independent magazine — Roy Carlisle has managed a number of interns over the years. Hear his perspective as well as the perspectives of four of his former interns. Questions for the Publisher What is the advantage of using interns over hiring an entry-level employee? Roy …

Alexa Schlosser, November/December 2020
Roundtable: Podcasting Perspectives »

PUBLISHED NOVEMBER/DECEMBER 2020 Compiled by Alexa Schlosser, Managing Editor, IBPA Independent magazine — 4 IBPA members with podcasts share their goals, tips, and tools for the medium. Tell me about your podcast. When did you start it? What was the goal for creating it? Carissa Andrews (CA): My podcast is called the Author Revolution podcast …

Alexa Schlosser, September/October 2020
IBPA Roundtable: Pandemic Pivoting »

PUBLISHED SEPTEMBER/OCTOBER 2020 Compiled by Alexa Schlosser, Managing Editor, IBPA Independent magazine — IBPA members delve into what they’ve done differently since the COVID-19 outbreak began. In what ways were you forced to pivot or adjust your business/publishing due to COVID-19? What did you learn from this? Ian Lamont (IL): I realized that my overreliance …

Alexa Schlosser, September/October 2020
The Indie Bookstore Perspective Featuring Bookshop & Books and Crannies »

PUBLISHED SEPTEMBER/OCTOBER 2020 interview by Alexa Schlosser, Managing Editor, IBPA Independent magazine — An overview of how independent bookstores dealt with the difficulties of 2020. Independent bookstores have had quite a year so far. When COVID-19 hit, most were forced to shut their physical locations. Many took this time to focus on their online sales. …

Alexa Schlosser, May/June 2020
IBPA Roundtable: How Has the COVID-19 Global Crisis Affected Publishing? »

PUBLISHED MAY/JUNE 2020 Compiled by Alexa Schlosser, Managing Editor, IBPA Independent magazine — Four publishing experts discuss how the global crisis has affected every aspect within the industry. Robin Cutler, Director, IngramSpark As many of you have read in online posts and media reports, Ingram, as one of the world’s largest book wholesalers, is still …

Alexa Schlosser, March/April 2020
Book Budget Breakdown »

PUBLISHED MARCH/APRIL 2020 compiled by Alexa Schlosser, Managing Editor, IBPA Independent magazine — In December 2019, IBPA Independent magazine sent IBPA members a survey asking how much they budget toward marketing per title each year. Knowing that the membership ranges from self-published authors with one book to larger publishing companies with dozens of titles, we …

Alexa Schlosser, November/December 2019
Mark Coker’s ‘Crazy Idea’ (aka The History of Smashwords) »

PUBLISHED NOV/DEC 2019 interview by Alexa Schlosser, Managing Editor, IBPA Independent magazine — The history of Smashwords—the world’s largest distributor of indie e-books—as told by the founder, as well as his thoughts on the future of e-book publishing. Mark Coker didn’t mean to get into e-book publishing. Prior to the founding of Smashwords in 2008, …

Alexa Schlosser, July/August 2019
IBPA Roundtable: Covered in Gold »

PUBLISHED JULY/AUGUST 2019 Compiled by Alexa Schlosser, Managing Editor, IBPA Independent magazine — Three IBPA Benjamin Franklin Award™ winners in various design categories discuss their process and strategies. The IBPA Benjamin Franklin Award program, which include fifty-six categories recognizing excellence in book editorial and design, are regarded as one of the highest national honors for …

Alexa Schlosser
Opportunity Knocks: Cottage Door Press Shares Success Secrets »

PUBLISHED JANUARY/FEBRUARY 2019 interview by Alexa Schlosser, Managing Editor, IBPA Independent magazine — Two-time fastest-growing independent publisher Cottage Door Press is only four years old—what’s its secret to success? While only a little over four years old, children’s book publisher Cottage Door Press has found incredible success in the industry, and Publishers Weekly named it …

Alexa Schlosser, January/February 2019
Looking Back and Foreword: An Interview with Foreword Reviews Victoria Sutherland »

PUBLISHED JANUARY/FEBRUARY 2019 interview by Alexa Schlosser, Managing Editor, IBPA Independent magazine — Indie book reviewer Foreword Reviews has been around for 20 years. What has changed, and where are they going? Foreword Reviews began in 1998 with a mission to help booksellers and librarians discover great books from independent presses. In the 1990s and …

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