Article Author - "Parsons, John"


Independent Articles
John Parsons, November/December 2021
5 Things to Know About Online Video for Books »

PUBLISHED NOVEMBER/DECEMBER 2021 by John Parsons, Writer/Consultant at IntuIdeas — Below are five points to consider before venturing into online video as a major platform component. Conventional wisdom holds that an author’s platform—particularly the online, social media bits— are essential to a book’s success. Conventional wisdom also holds that video is, by a large margin, …

John Parsons, November/December 2018
Is Augmented Print Right for Books? »

PUBLISHED NOVEMBER/DECEMBER 2018 by John Parsons, Writer/Consultant at IntuIdeas — AP connections are getting easier, but book publishers need to ask questions before adopting it. Book publishers, authors, and their readers live in a world where print is only one of many, many ways we communicate with other humans. Since the invention of the telegraph …

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