Article Author - "Carlson, Linda"


Independent Articles
Linda Carlson, October 2012
Spotlight: IBPA Member Achievements »

Spotlight October 2012 Major Praise and Pickup Aquila Polonica Publishing’s The Auschwitz Volunteer by Witold Pilecki has received pages and pages of publicity recently, with Publishers Weekly calling it “remarkable revelations” and the History Book Club and Canada’s Maclean’s praising it with phrases such as “extraordinary memoir.” Most impressive is the 1,600-word review that appeared in the New York Times Book Review, which …

Linda Carlson, October 2012
The Language of Publishing: D, E, F »

The Language of Publishing   October 2012 by Linda Carlson   This is installment #2 of the Independent’s series on the language of publishing, which began in September. Designed both for old-timers adjusting to the demands of digital publishing and for newcomers mystified by what Joel Friedlander calls the mumbo-jumbo you need to understand when speaking …

Linda Carlson, September 2012
Spotlight: IBPA Member Achievements »

Spotlight   Foreign Rights Sales Backstories Jack Mayer, Long Trail Press publisher and author of the 2011 title Life in a Jar: The Irena Sendler Project, reports he has sold foreign rights for Polish, Chinese, and Russian editions of his true story about a Polish Catholic social worker who rescued 2,500 Jewish children from the Warsaw Ghetto. Two …

Linda Carlson, September 2012
First Try a Trade Show: The Dogwise Success Story »

Linda Carlson writes for IBPA’s Independent magazine from Seattle, Washington. She can be reached at linda@ibpa-online.org. The Woodward family got into publishing by going to the dogs, founder Charlene Woodward said with a laugh when we talked recently. But the Woodwards are all “small-d” dog people, she explained: “It’s our customers who are the ‘big …

Linda Carlson, September 2012
The Language of Publishing: A, B, C »

The Language of Publishing September 2012 by Linda Carlson   In a post on bookdesigner.com, where Joel Friedlander offers “Practical Advice to Help Self-Publishers Build Better Books,” he describes what things were like in publishing and printing “back in the bad old days,” when “everyone was a specialist.” As he notes, “If you wanted to …

Linda Carlson, August 2012
Spotlight August 2012 »

    Spotlight Now Slated for the Big Screen Trolley Car Press has sold film rights to Third and Long by Bob Katz, winner of the 2011 Benjamin Franklin Award for popular fiction, to producers Robert Papazian and James Hirsch. Sports Illustrated wrote “Think: ‘Friday Night Lights’ meets ‘It’s a Wonderful Life’” about the story, which describes how a dying …

Linda Carlson, August 2012
What Giveaways Might Do for You »

  What Giveaways Might Do for You August 2012 by Linda Carlson   At first glance, today’s giveaways may not seem to be anything new. For quite some time, publishers have promoted books by offering free samples or a gift with purchase, or by giving books—or parts of them—away. Other free offerings have included author …

Linda Carlson, July 2012
Spotlight: IBPA Member Achievements »

  Spotlight   Ink for Three Titles “Right books, right time,” is how Emily White, publicist for The Mountaineers Books and its imprints Braided River and Skipstone, describes significant regional media coverage. Late this spring photographs from a Braided River title, To the Arctic, were used on the cover of a 20-page issue of Pacific Northwest, the Seattle Times Sunday magazine, …

Linda Carlson, July 2012
Old Women, Good Time Girls, That Hockey Mom, and More: Epicenter’s Story »

  Old Women, Good Time Girls, That Hockey Mom, and More: Epicenter’s Story July 2012 by Linda Carlson   Kent Sturgis is the same cheerful, self-effacing publisher today as he was 20-some years ago, when four of us in the Seattle area decided to revive Book Publishers Northwest (BPNW). Despite the international success of an Alaskan legend …

Linda Carlson, July 2012
Flash Sales: Exploring Short-Term Big-Discount Options »

Flash Sales: Exploring Short-Term Big-Discount Options July 2012 by Linda Carlson   The bricks-and-mortar one-day sale with limited inventory and deep discounts now has a popular online version, the flash sale. Although flash sales have much in common with the sample sales, closeouts, and one-day specials that retailers have offered for decades, everything about them …

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