Article Author - "Jacob, Dianne"

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Dianne Jacob, October 1996
Should Your Company Make a CD-ROM? »

PUBLISHED OCTOBER 1996 by Dianne Jacob, Publishing Strategist The CD-ROM market has many similarities to book publishing. It’s a huge, multi-million dollar business. It’s dominated by large corporations. There’s lots of money to be made if you get good distribution and have the right formula. These days, the right product is almost always a game, …

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