If you blog, or advise authors who blog, or plan to do either of those things, you may be as disturbed as I am that the life of a blog post is very, very short. You create it; it appears; a few buddies may let you pop it onto their site as a guest post; …

Make Yourself a Bookable Speaker December 2012 by Gordon Burgett   Although I have a thriving niche publishing company, I have made a whole lot more money from speaking than from books. I was wobbly-kneed and shaky-voiced as a speaker at first (for a year), but it turned out to be a lot of fun …

  One of the huge benefits of niche publishing is that you can pretest to see if a book will sell (and roughly how many copies) before it exists. I backed into niche publishing about 15 years ago, and now most of my 40 published books are niche based. One field, dentistry, earned us about …

Selling an article once is a major accomplishment, at least while you’re earning your spurs. Selling the same article again and again, or other articles derived from the same research, is utter delight. Showing you how that is done is the purpose of this article. For clarification, let’s distinguish between the two major means of …