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Independent Articles
Victoria Sutherland, August 2017
Foreign Rights: What You Can Expect from International Trade Shows »

PUBLISHED AUGUST 2017 by Victoria Sutherland, Publisher, Foreword Reviews – Now that the domestic trade show season is behind us, our thoughts turn to the international marketplace and how to best utilize our presence at book fairs from late summer 2017 to late spring 2018—Beijing, Frankfurt, Shanghai, Bologna, and London. In truth, the contrast between North …

Jim Azevedo, May 2017
The Ins and Outs of e-Book Distribution »

PUBLISHED MAY 2017 by Jim Azevedo, Marketing Director, Smashwords In this article, IBPA discusses e-book distribution with Jim Azevedo, marketing director at the world’s largest distributor of indie e-books, Smashwords. QUESTION: In what ways does e-book distribution differ from the distribution of print titles? To what extent, if any, does e-book distribution include a sales …

Deb Vanasse, January 2017
The Complex World of Distribution Partnerships »

PUBLISHED JANUARY 2017 by Deb Vanasse, Founder, Running Fox Books Warehousing, orders, fulfillment, payment, shipping, returns. From a publisher’s perspective, the complex system through which books enter the marketplace can seem daunting. By partnering with a book distributor, independent publishers can gain access to this system and stand to benefit from the advice of industry …

Lynn Rosen, April 2016
IBPA Roundtable: Working with Distributors »

PUBLISHED APRIL 2016 by Lynn Rosen, IBPA Independent contributing editor In this edition of IBPA’s monthly Roundtable, distributors discuss barriers to shelf space, selling e-books, and the perks and challenges of going the distributor route for indie publishers. Enjoy! Cardinal Publishers Group What are some of the biggest challenges facing indie publishers today in terms …

Darhiana Téllez, March 2016
Like Father, Like Son »

PUBLISHED MARCH 2016 by Darhiana Tellez, IBPA Independent managing editor Joe Matthews’s path to the CEO seat at Independent Publishers Group, following his father, Curt Matthews’s, retirement this past December, was not without its curve balls. “Successions are always very difficult. I think we did some things right and some things wrong,” Joe says. “I …

Mary Rowles, February 2016
How IPG Brings a New Publisher On Board »

PUBLISHED FEBRUARY 2016 by Mary Rowles, Publisher Development Manager, Independent Publishers Group When it comes to deciding whether or not to bring on a publisher for distribution and leading its onboarding process, one must dig deep for clues that are not obvious. As the publisher development manager for Independent Publishers Group, I realize it’s critical …

Linda Carlson, June 2015
Marketing Whatever You Have to Market: Place Opportunities and Issues »

PUBLISHED JUNE 2015 by Linda Carlson, Author This is the third in a series of articles designed to help you brainstorm marketing strategies in the context of the basic “four Ps” of marketing traditionally outlined in business schools. The series started by dealing with Product and the need to focus both on the benefits of …

Carla King, December 2014
An Aggregation/ Distribution Primer »

Independent publishers, including self-publishers, have a lot of choices to make about uploading books. You can upload your e-books to each online e-book retailer directly, but you might instead choose to distribute using an e-book aggregator such as Smashwords, IngramSpark, BookBaby, or Vook. Likewise, you can upload your print books to sell in the Amazon …

Angela Bole, September 2014
Director’s Desk: What You Need to Know from the Get-go »

Although members call and e-mail the IBPA office requesting advice of every shape and size, there is a common theme that runs through many of the questions that could be boiled down like so: It was fairly easy, technologically speaking, to make my book available for purchase. Now what? At the core of this theme …

Tom Doherty, May 2014
Understanding Your Distributor »

Articles from IBPA’s Independent magazine are posted online following a 60-day waiting period. This means the May articles post in early July, and so on. If you’re not already an IBPA member and would like immediate access to the information, you can join IBPA here or purchase a non-member subscription to the Independent here. When …

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