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Independent Articles
Deb Vanasse, January/February 2019
Ahead of the Curve »

PUBLISHED JANUARY/FEBRUARY 2019 by Deb Vanasse, Reporter, IBPA Independent magazine — Publishers need to stay agile, building into their planning ways to maneuver around potential threats while also steering their companies toward new opportunities and growth. In an industry where change is the only constant, publishers need to stay ahead of the curve. But faced …

Robert Broder, November/December 2018
How I Stumbled Into Art Directing »

PUBLISHED NOVEMBER/DECEMBER 2018 by Robert Broder, Editor & Founder, Ripple Grove Press — Founder of Ripple Grove Press shows you how to collaborate with illustrators to design a great book. We started Ripple Grove Press because we wanted to publish books that children and parents could read over and over. We loved the timeless feel …

Anthony Pomes, November/December 2018
Citizen Square »

PUBLISHED NOVEMBER/DECEMBER 2018 by Anthony Pomes, Vice President of Marketing/Rights/PR, Square One Publishers — Square One Publishers President Rudy Shur successfully built a strong independent publishing company through buying other small independents and bringing on new authors. Square One Publishers finds itself at an interesting moment in its 18-year history. Following the acquisition this past …

Matt Baehr, November/December 2018
Innovations in Publishing Technology and Book Manufacturing »

PUBLISHED NOVEMBER/DECEMBER 2018 by Matt Baehr, Executive Director, Book Manufacturers’ Institute — As the executive director of the Book Manufacturers’ Institute, I have seen some noteworthy ideas take hold, from experimentation on the production line, breakthroughs in inkjet printing hardware, and data analysis. What’s new, and what’s next? It was 2007 when Amazon started selling …

Maria Dismondy, November/December 2018
3 Simple Ways to Fast Track Sales With Technology »

PUBLISHED NOVEMBER/DECEMBER 2018 by Maria Dismondy, Founder, Cardinal Rule Press — Founder of Cardinal Rule Press gives you the insider tips on using technology to increase book sales. Being a publisher in 2018 means moving, shaking, and staying current on industry trends. It also means being discerning. The latest tech trend could have all the …

Michial Miller and Brianna O'Driscoll, November/December 2018
NPD BookScan Launches New System »

PUBLISHED NOVEMBER/DECEMBER 2018 by Michial Miller, Account Manager, NPD Book and Brianna O’Driscoll, Senior Account Executive, NPD Book — BookScan introduces new features to elevate the book industry’s data service. To check out BookScan discounts available to IBPA Members, click here. In January 2017, NPD Group purchased Nielsen BookScan, and since, we’ve been going through …

Deb Vanasse, September/October 2018
Ready for Distribution? »

PUBLISHED SEPTEMBER/OCTOBER 2018 by Deb Vanasse, Reporter, IBPA Independent magazine — For many indie publishers, full-service distribution is attractive. But to benefit from it, you need a growing platform, a commitment to marketing, and sufficient cash flow. “If only we had better distribution.” Among new and emerging publishers, it’s a common lament. Without full-service distribution, …

Krista Clive-Smith, July/August 2018
How to Create a Personal Brand »

PUBLISHED JULY/AUGUST 2018 by Krista Clive-Smith, Author, Get Noticed. Be Remembered. — The act of branding is about proactively shaping others’ perceptions. When an author creates a book, they labor over each paragraph, sentence, word, and punctuation mark. The book is their baby. Once the writing is complete, it’s time to put a cover on …

Manny Luftglass, May/June 2018
How to Get Started Publishing Books for Others »

PUBLISHED MAY/JUNE 2018 by Manny Luftglass, Author/Publisher — Three misconceptions authors have, six tips for starting the process, and why it’s OK if you don’t make any money. Congratulations—if you’re reading this, you’ve probably successfully published your own book. Now that you have the experience, is it time to offer your services to others? Fortunately, …

Chet Davis, May/June 2018
Is Your Platform Safe? »

PUBLISHED MAY/JUNE 2018 by Chet Davis, Technology Teacher and Speaker — Protecting your independent publishing business from hackers and piracy Is your login on the list of the riskiest passwords? If you’re using “123456” or the word “password,” then the answer is yes. You’re using the two most commonly used passwords—and they’ve been in the …

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