Publishers Weekly Trade Advertising

The IBPA Member Benefit:

PublishersWeeklyIBPA has partnered with Publishers Weekly magazine on on special individual and cooperative advertising programs designed exclusively for IBPA members. More information below.

Individual Advertising Program:

  • Individual ads in Publishers Weekly are available to IBPA members at a substantial discount off rate-card rates.
  • Ads should include IBPA logo (requirement waived by IBPA, when requested).
  • IBPA member is responsible for designing and submitting properly formatted advertising materials.
  • Contact Terry Nathan for more information.

Cooperative Advertising Program:

  • Cooperative ads are available in a special IBPA cover-package edition of Publishers Weekly which runs once in the spring and once in the fall.
  • Contact Terry Nathan for more information.

Already an IBPA Member? Great! Simply log into the “members only” area of the IBPA website to download a current copy of the IBPA Membership Benefits Handbook containing all the information you need to take advantage of each IBPA member benefit.

About Publishers Weekly:

Founded in 1872 and published continuously since then, Publishers Weekly’s weekly print edition boasts 16,000+ subscribers with a pass-along rate of 4.25 readers per issue and is read by more than 68,000 booksellers, publishers, public and academic librarians, wholesalers, distributors, educators, agents and writers. Featuring highly influential announcements issues, breaking news, exclusive author interviews, original research, leading columnists, retail news, U.S. and international trade show reporting and special supplements covering printing and publishing activity in international regions including Asia and Europe, PW is the most visible and trusted publication in which to market your products and services. PW’s hefty reviews sections, covering 9,000 books, e-books and audiobooks annually, is critical to booksellers and librarians for evaluating, purchasing and stocking titles.

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