IBPA Independent Magazine – Article Archive

Article Archive

While IBPA members receive IBPA Independent’s award-winning content during the month of publication, we’re happy to post a limited selection of each issue’s articles below 2-3 months after publication.

IBPA members requested easier access to information from IBPA Independent magazine. We’re happy to help! Using the search functionality below, you can search by Category, Author, Article Tag, or a specific Category-plus-Author combo. If that’s not enough, the “Search Articles” box will conduct a full text search of every article in the IBPA Independent database. If you have any trouble using the new search below, please call the IBPA office at 310-546-1818.

Interested in your own subscription to the IBPA Independent? If you’re not an IBPA member and would like immediate access to information from the IBPA Independent magazine, you can join IBPA here or purchase a non-member subscription to the IBPA Independent here.

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Independent Articles
Ron Mumford, December 2017
Notes to Self: There Is Hope for Selling Books »

PUBLISHED DECEMBER 2017 by Ron W. Mumford, Author/Publisher — An independent author traces his 20-year path through the industry, noting lessons along the way. During the 1990s, I wrote my first novel: 800 pages double spaced, 200,000 words. I was so proud of myself. The work was sure to win the Pulitzer Prize! Sound familiar? After my …

Mark Wesley, December, 2017
Board Member’s Memo: Build Your Publishing Company with Inbound Marketing »

PUBLISHED DECEMBER 2017 by Mark Wesley, Founder, me+mi publishing & IBPA Board Member — You are about to release some of your titles. Wow, what an accomplishment! You should be aware that if your goal is to earn a profit from your work and the work of your authors, you’ve only just begun. Hopefully, you …

Angela Bole, November 2017
Director’s Desk: Have You Been Using IBPA’s SocialLink? »

PUBLISHED NOVEMBER 2017 by Angela Bole, CEO, Independent Book Publishers Association — Happy November, IBPA members! It’s time to get online. Almost a year ago, on Dec. 19, 2016, IBPA revealed an updated, user-friendly web portal for its 3,000 members. The online portal, called SocialLink, offers IBPA members the ability to build detailed member profiles …

Deb Vanasse, November 2017
Shelf Space: How Booksellers Decide »

PUBLISHED NOVEMBER 2017 by Deb Vanasse, Reporter, IBPA Independent magazine — Indie bookstores are thriving today. If indie publishers want to get their foot in the door, they need to understand the factors booksellers weigh when deciding which books to stock. Forget the gloom-and-doom forecasts of a few years back. In the digital age, independent …

Brian Jud, November 2017
12 Ways to Find Potential Buyers »

PUBLISHED NOVEMBER 2017 by Brian Jud, Director, Association of Publishers for Special Sales (APSS) — Knowing the most productive ways to find prospective buyers is the first step to selling books in large quantities. In the February issue of IBPA Independent, I described three steps to selling books in large quantities. The first step is to …

Alexa Schlosser, November 2017
Executive Office: Christopher Robbins on  Publishing »

PUBLISHED NOVEMBER 2017 Interview by Alexa Schlosser, Managing Editor, IBPA Independent magazine — An interview with the CEO of Familius and American West Books, Christopher Robbins Christopher Robbins is a self-proclaimed terrible cellist, pianist, and guitar player. But he’s also the founder and CEO of Familius, an independent book publishing company with a mission to …

Michele DeFilippo, November 2017
An Author Website Is the Cornerstone of An Author’s Platform »

PUBLISHED NOVEMBER 2017 by Michele DeFilippo, Owner, 1106 Design — With literally millions of books for sale online, a book marketing strategy is more important than ever. You should be thinking about marketing your book even as you finish up your manuscript, and your marketing plan should include building your author platform. An established platform …

Matt Knight, November 2017
Life Story Rights: Clearance and Acquisition for Literary Works »

PUBLISHED NOVEMBER 2017 by Matt Knight, Author, THE GENE POOL — Truth is stranger than fiction. It is an old adage that, for writers, equals entertainment. Maybe the story is uplifting or heroic, sad or horrific. Maybe the story is a retelling of noteworthy events, a glimpse into the private lives of public figures, or …

Kelly Peterson, November 2017
INscribe Digital Believes Automation and Transparency Are Vital to Distribution »

PUBLISHED NOVEMBER 2017 by Kelly Peterson, Director of Client Services, INscribe Digital — The turn of the 20th century was all about industrialization: locomotives, factory lines, and, eventually, automobiles. There was a reason they called it a revolution: It reshaped the world. Now that we’re ensconced in the 21st century, we’ve moved to everyday micro-automations. …

Geoff Habiger, November 2017
Data Protection: A Cautionary Tale »

PUBLISHED NOVEMBER 2017 by Geoff Habiger, Senior Partner, Artemesia Publishing LLC — Several years ago, my business computer’s hard drive, where I kept all my important files, crashed. While I had some backups, they were mostly out of date because I was just too busy (or too lazy) to get them done. It was a …

L.M. Browning, November 2017
Board Member’s Memo: A Few Things to Consider about Book Distribution »

PUBLISHED NOVEMBER 2017 by L.M. Browning, Founder, Homebound Publications & IBPA Board Member — As a publisher who routinely gives talks on the industry, I often find myself being asked the same questions by other publishers and authors alike: What is traditional distribution, and why is it important? The importance of traditional distribution is two-fold: …

Angela Bole, October 2017
Director’s Desk: A Report on the August 2017 IBPA Board Meeting »

PUBLISHED OCTOBER  2017 by Angela Bole, CEO, Independent Book Publishers Association — It’s been a couple years, so in this month’s Director’s Desk, I thought I’d pull the curtain back on a recent IBPA Board of Directors meeting. IBPA’s board is a 14-person leadership team—13 voting members, plus the chair—tasked with setting the association’s strategic …

Rob Price, October 2017
Board Member’s Memo: 7 Tips for the Emerging Author-Publisher »

PUBLISHED OCTOBER 2017 by Rob Price, President, Gatekeeper Press & IBPA Board Chair — There has never been a better time to be an author. For decades (centuries, actually), all-powerful gatekeepers ruled the landscape, determining whose books would be seen by the masses. If you weren’t one of the lucky few, your chances of getting …

Deb Vanasse, October 2017
License Your Content »

PUBLISHED OCTOBER 2017 by Deb Vanasse, Reporter, IBPA Independent magazine — More independent publishers should consider licensing arrangements as an alternative revenue source, as the returns can be significant. Amid the everyday challenges of acquisition, production, and marketing, publishers may overlook a significant revenue stream: the licensing of content. “Books are the headwaters of the …

Victoria Sutherland, October 2017
Foreign Rights: Should You Work with an Agent? »

PUBLISHED OCTOBER 2017 by Victoria Sutherland, Publisher, Foreword Reviews magazine — The worst thing you can imagine about foreign rights will happen if you don’t follow the proper procedures. For instance, you get an inquiry from a foreign publisher. You choose to work on the follow-up yourself and send PDF reading copies via email to the …

Brian Feinblum, October 2017
No More Excuses: 15 Ways to Start Promoting Your Book »

PUBLISHED OCTOBER 2017 by Brian Feinblum, Chief Marketing Officer, MEDIA CONNECT – Many authors simply want to write books and get published. They hope to make money, but that’s not what drives them. There is also ego, pride, and one’s legacy at stake. But, most of all, writers want to impact the world through their …

Alexa Schlosser, October 2017
IBPA Roundtable: Job Juggling »

PUBLISHED OCTOBER 2017 Compiled by Alexa Schlosser, Managing Editor, IBPA Independent magazine – Being a publisher often means you do more than just publish. Below, six IBPA members discuss how they’ve found alternative ways to make money. If publishing is not your main source of revenue, how do you juggle your day job with your …

Ebonye Gussine Wilkins, October 2017
Making Money in Your Sleep »

PUBLISHED OCTOBER 2017 by Ebonye Gussine Wilkins, Founder, August Rose Press — Watch Joshua Robertson’s video recap of this article! With a little extra work, you can figure out the best kind of alternative revenue stream for your business. An alternative revenue stream can mean many different things (and be called by a number of …

Sheenu Srinivasan, October 2017
Authors and Publishers: Finding a Common Ground »

PUBLISHED OCTOBER 2017 by Sheenu Srinivasan, Author, THE BHAGAVAD GITA: A THREAD THROUGH THE EIGHTEEN GEMS, YAKSHA PRASHNA – The publishing industry should set guidelines to establish a standard practice that makes the overall experience more rewarding, efficient, productive, objective, professional, and pleasant for both author and publisher. The book industry in the US generated a …

Lee Foster, October 2017
Monetize Your Writing and Photo Content in 11 Steps »

PUBLISHED OCTOBER 2017 by Lee Foster, Author, AN AUTHOR’S PERSPECTIVE ON INDEPENDENT PUBLISHING – 1. Get your writing organized into a book, and get the book securely set up directly as print on demand in Amazon CreateSpace (for Amazon’s huge worldwide audience) and in IngramSpark (for bookstores and libraries). Tip: You will want to use print on …

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