Article Category - "Distribution"


Independent Articles
Deb Vanasse, November 2015
Profiting from Reborn Books »

PUBLISHED NOVEMBER 2015 by Deb Vanasse, IBPA Independent staff reporter While some publishers chase hot new titles and breakout authors, others are enjoying substantial success by acquiring and relaunching books that have gone out of print with other companies. Willing and able to take chances, these independent publishers take the long view, growing bestsellers over …

Darcy Pattison, August 2015
Publishing Children’s Books: What Two Years Have Taught Me »

PUBLISHED AUGUST 2015 by Darcy Pattinson, Writer My first children’s picture book, The River Dragon, was published in 1990 by HarperCollins, and I’ve been involved in the industry since then. But in the last 24 months, I’ve made the switch from traditional publishing to independent publishing. My company, Mims House, now has 20 titles, and …

Richard T. Williams, July 2015
The Evolution of Distribution »

PUBLISHED JULY 2015 by Richard T. Williams, Director, IPG For decades, “self-published” titles were considered second-rate and not worth bringing to the market because nobody exercised editorial control by vetting these titles. This is no longer an unequivocal fact—now the only real distinction to be made is whether or not someone other than the author …

Mike Shatzkin, June 2015
Amazon: Friend or Foe? A Simple Question with a Complicated Answer »

PUBLISHED JUNE 2015 by Mike Shatzkin, Founder & CEO, The Idea Logical Company When I was invited to join a discussion entitled “Amazon: Friend or Foe” in connection with this year’s London Book Fair, I thought first about three ways Amazon has profoundly changed our industry. Although just about every publisher has headaches dealing with …

Brooke Warner, March 2015
My Distribution Discoveries »

In 2012, I launched She Writes Press with a fairly simple idea in mind. I envisioned curating manuscripts and basing decisions about which books to publish solely on the merits of the writing. During my eight-year tenure as executive editor at Seal Press prior to that, I’d witnessed, and become tired of, publishers’ increasing emphasis …

Jeff Palicki, April 2015
Selling to the National Book Wholesalers »

PUBLISHED APRIL 2015 by Jeff Palicki, sales director, IPG “Why don’t the bookstores always just order from us?” That’s a question independent publishers often ask when they’re starting out. The answer, in brief, is that national wholesalers such as Ingram and Baker & Taylor stock almost every title, which means that a bookstore can order …

Janice Schnell Butler, February 2015
Making the Most of Your Content »

I’ve had the pleasure of being part of the Ingram Content Group publisher services team for eight years. During this time, I’ve educated publishers about the business models and the benefits of print on demand (POD), and I’ve consulted with content creators from various industries on how to make the most of their content. Whether …

Mark Voigt, December 2014
What the Chains Want »

The process of selling to bookstore chains is much the same no matter which chain is involved. However, during my 13 years as IPG’s salesperson for these chains, I’ve seen that it is important to be aware of some differences. Preparations Calling on Barnes & Noble is one of my favorite parts of my job. …

Carla King, December 2014
An Aggregation/ Distribution Primer »

Independent publishers, including self-publishers, have a lot of choices to make about uploading books. You can upload your e-books to each online e-book retailer directly, but you might instead choose to distribute using an e-book aggregator such as Smashwords, IngramSpark, BookBaby, or Vook. Likewise, you can upload your print books to sell in the Amazon …

Tom Doherty, October 2014
Selling to Customers »

The time to begin thinking about selling a book comes long before the book is available to consumers, and even before acquisition of the content. Naturally, your first thoughts may center on considerations such as how good the content is and who will be interested in it. But while you think about attracting consumers you …

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