Article Category - "Distribution"


Independent Articles
Ian Lamont, May/June 2018
Board Member’s Memo: How to Use Amazon Advantage to Sell Books »

PUBLISHED MAY/JUNE 2018 by Ian Lamont, Founder, i30 Media — Can Amazon Advantage give you a competitive advantage? IBPA Board Member Ian Lamont walks you through the pros and cons. Last year, I wrote an article for IBPA Independent about Amazon Marketing Services. It got a huge response—people were clearly interested in learning more about this …

Alexa Schlosser, December 2017
Wattpad: Redefining Storytelling »

PUBLISHED DECEMBER 2017 by Alexa Schlosser, Managing Editor, IBPA Independent magazine — Wattpad is a community-driven publishing platform that’s turning itself into a full-fledged entertainment company. The Motorola Razr was the coolest phone to have in 2006. That same year, Toronto-based Wattpad launched its reading app on the Razr. Today, Wattpad is still a mobile-first …

Kelly Peterson, November 2017
INscribe Digital Believes Automation and Transparency Are Vital to Distribution »

PUBLISHED NOVEMBER 2017 by Kelly Peterson, Director of Client Services, INscribe Digital — The turn of the 20th century was all about industrialization: locomotives, factory lines, and, eventually, automobiles. There was a reason they called it a revolution: It reshaped the world. Now that we’re ensconced in the 21st century, we’ve moved to everyday micro-automations. …

L.M. Browning, November 2017
Board Member’s Memo: A Few Things to Consider about Book Distribution »

PUBLISHED NOVEMBER 2017 by L.M. Browning, Founder, Homebound Publications & IBPA Board Member — As a publisher who routinely gives talks on the industry, I often find myself being asked the same questions by other publishers and authors alike: What is traditional distribution, and why is it important? The importance of traditional distribution is two-fold: …

Victoria Sutherland, October 2017
Foreign Rights: Should You Work with an Agent? »

PUBLISHED OCTOBER 2017 by Victoria Sutherland, Publisher, Foreword Reviews magazine — The worst thing you can imagine about foreign rights will happen if you don’t follow the proper procedures. For instance, you get an inquiry from a foreign publisher. You choose to work on the follow-up yourself and send PDF reading copies via email to the …

Robin Bartlett and Sharon Castlen, August 2017
A 7-Step Plan for Selling to Libraries (Selling to Libraries & Schools: Part 3 of 3) »

PUBLISHED AUGUST 2017 by Robin Bartlett, SpringerNature Publishers & Sharon Castlen, Integrated Book Marketing – The final part of a three-part series on how to sell to libraries and schools. (Part 1 | Part 2 | Part 3) In the first installment of this series, we offered 10 tips for selling to libraries and schools. …

Victoria Sutherland, August 2017
Foreign Rights: What You Can Expect from International Trade Shows »

PUBLISHED AUGUST 2017 by Victoria Sutherland, Publisher, Foreword Reviews magazine — Watch Joshua Robertson’s video recap of this article! Now that the domestic trade show season is behind us, our thoughts turn to the international marketplace and how to best utilize our presence at book fairs from late summer 2017 to late spring 2018—Beijing, Frankfurt, Shanghai, …

Deb Vanasse, January 2017
The Complex World of Distribution Partnerships »

PUBLISHED JANUARY 2017 by Deb Vanasse, Founder, Running Fox Books Warehousing, orders, fulfillment, payment, shipping, returns. From a publisher’s perspective, the complex system through which books enter the marketplace can seem daunting. By partnering with a book distributor, independent publishers can gain access to this system and stand to benefit from the advice of industry …

Lynn Rosen, April 2016
IBPA Roundtable: Working with Distributors »

PUBLISHED APRIL 2016 by Lynn Rosen, IBPA Independent contributing editor In this edition of IBPA’s monthly Roundtable, distributors discuss barriers to shelf space, selling e-books, and the perks and challenges of going the distributor route for indie publishers. Enjoy! Cardinal Publishers Group What are some of the biggest challenges facing indie publishers today in terms …

Bryan Heathman, April 2016
The Upside of Audiobook Distribution »

PUBLISHED APRIL 2016 by Bryan Heathman, President, Made for Success Publishing Audiobook recording and distribution is a method for publishers to add incremental revenue to each book release. Audios have a quality of immediacy that just can’t be found on the printed page. The audiobook industry is now estimated at $1.47 billion, an increase of …

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