Article Category - "Distribution"


Independent Articles
Robin Bartlett and Sharon Castlen, August 2017
A 7-Step Plan for Selling to Libraries (Selling to Libraries & Schools: Part 3 of 3) »

PUBLISHED AUGUST 2017 by Robin Bartlett, SpringerNature Publishers & Sharon Castlen, Integrated Book Marketing – The final part of a three-part series on how to sell to libraries and schools. (Part 1 | Part 2 | Part 3) In the first installment of this series, we offered 10 tips for selling to libraries and schools. …

Victoria Sutherland, August 2017
Foreign Rights: What You Can Expect from International Trade Shows »

PUBLISHED AUGUST 2017 by Victoria Sutherland, Publisher, Foreword Reviews – Now that the domestic trade show season is behind us, our thoughts turn to the international marketplace and how to best utilize our presence at book fairs from late summer 2017 to late spring 2018—Beijing, Frankfurt, Shanghai, Bologna, and London. In truth, the contrast between North …

Deb Vanasse, January 2017
The Complex World of Distribution Partnerships »

PUBLISHED JANUARY 2017 by Deb Vanasse, Founder, Running Fox Books Warehousing, orders, fulfillment, payment, shipping, returns. From a publisher’s perspective, the complex system through which books enter the marketplace can seem daunting. By partnering with a book distributor, independent publishers can gain access to this system and stand to benefit from the advice of industry …

Lynn Rosen, April 2016
IBPA Roundtable: Working with Distributors »

PUBLISHED APRIL 2016 by Lynn Rosen, IBPA Independent contributing editor In this edition of IBPA’s monthly Roundtable, distributors discuss barriers to shelf space, selling e-books, and the perks and challenges of going the distributor route for indie publishers. Enjoy! Cardinal Publishers Group What are some of the biggest challenges facing indie publishers today in terms …

Bryan Heathman, April 2016
The Upside of Audiobook Distribution »

PUBLISHED APRIL 2016 by Bryan Heathman, President, Made for Success Publishing Audiobook recording and distribution is a method for publishers to add incremental revenue to each book release. Audios have a quality of immediacy that just can’t be found on the printed page. The audiobook industry is now estimated at $1.47 billion, an increase of …

David Wexler, April 2016
Do Librarians Prefer Print? »

PUBLISHED APRIL 2016 by David Wexler, Executive Vice President, Lerner Publishing Group Five years ago, if asked what percentage of publishers’ sales would come from digital books compared to print books in 2016, what would you have said? Fifty to 80 percent would have seemed a reasonable answer. In 2011, the great recession was still …

Darhiana Téllez, March 2016
Like Father, Like Son »

PUBLISHED MARCH 2016 by Darhiana Tellez, IBPA Independent managing editor Joe Matthews’s path to the CEO seat at Independent Publishers Group, following his father, Curt Matthews’s, retirement this past December, was not without its curve balls. “Successions are always very difficult. I think we did some things right and some things wrong,” Joe says. “I …

Linda Carlson, February 2016
Making Sense of MARC Records »

PUBLISHED FEBRUARY 2016 by Linda Carlson, IBPA Independent staff reporter Here is a crash course on Machine-Readable Cataloging records—and why they matter What are MARC records? How important are they in making sales to libraries? How can they be acquired? These are the questions posed by IBPA member Tordis Isselhardt, publisher at Vermont-based Images from …

Mary Rowles, February 2016
How IPG Brings a New Publisher On Board »

PUBLISHED FEBRUARY 2016 by Mary Rowles, Publisher Development Manager, Independent Publishers Group When it comes to deciding whether or not to bring on a publisher for distribution and leading its onboarding process, one must dig deep for clues that are not obvious. As the publisher development manager for Independent Publishers Group, I realize it’s critical …

Deb Vanasse, November 2015
Profiting from Reborn Books »

PUBLISHED NOVEMBER 2015 by Deb Vanasse, IBPA Independent staff reporter While some publishers chase hot new titles and breakout authors, others are enjoying substantial success by acquiring and relaunching books that have gone out of print with other companies. Willing and able to take chances, these independent publishers take the long view, growing bestsellers over …

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