Article Category - "Distribution"


Independent Articles
Angela Bole, March/April 2019
Director’s Desk: Understanding IBPA’s Position on Controlled Digital Lending (CDL) »

PUBLISHED MARCH/APRIL 2019 by Angela Bole, CEO, Independent Book Publishers Association — Why we signed an appeal against the new software system that takes advantage of authors. On Feb. 13, 2019, IBPA joined 37 other book industry associations on an open appeal to readers and librarians from the victims of Controlled Digital Lending (CDL). View …

Shannon Okey, September/October 2018
Distribution Is About Finding Your Tribe »

PUBLISHED SEPTEMBER/OCTOBER 2018 by Shannon Okey, Founder, Cooperative Press — In this article, the founder of Cooperative Press shows you how to get your book in front of the right people. Distribution has probably been the most frequently mentioned problem raised by members during my last four years on the IBPA Board of Directors. Finding …

Deb Vanasse, September/October 2018
Ready for Distribution? »

PUBLISHED SEPTEMBER/OCTOBER 2018 by Deb Vanasse, Reporter, IBPA Independent magazine — For many indie publishers, full-service distribution is attractive. But to benefit from it, you need a growing platform, a commitment to marketing, and sufficient cash flow. “If only we had better distribution.” Among new and emerging publishers, it’s a common lament. Without full-service distribution, …

Alexa Schlosser, September/October 2018
A Pipeline to In-Store Purchases »

PUBLISHED SEPTEMBER/OCTOBER 2018 interview by Alexa Schlosser, Managing Editor, IBPA Independent magazine — DartFrog Books partners with bookstores to place self-published works on shelves. In 2013, Gordon McClellan self-published a children’s book, but he quickly realized there was no clear path for self-published authors to gain bookstore distribution. He wanted to change that. He founded …

Ian Lamont, May/June 2018
Board Member’s Memo: How to Use Amazon Advantage to Sell Books »

PUBLISHED MAY/JUNE 2018 by Ian Lamont, Founder, i30 Media — Can Amazon Advantage give you a competitive advantage? IBPA Board Member Ian Lamont walks you through the pros and cons. Last year, I wrote an article for IBPA Independent about Amazon Marketing Services. It got a huge response—people were clearly interested in learning more about this …

Alexa Schlosser, December 2017
Wattpad: Redefining Storytelling »

PUBLISHED DECEMBER 2017 by Alexa Schlosser, Managing Editor, IBPA Independent magazine — Wattpad is a community-driven publishing platform that’s turning itself into a full-fledged entertainment company. The Motorola Razr was the coolest phone to have in 2006. That same year, Toronto-based Wattpad launched its reading app on the Razr. Today, Wattpad is still a mobile-first …

Kelly Peterson, November 2017
INscribe Digital Believes Automation and Transparency Are Vital to Distribution »

PUBLISHED NOVEMBER 2017 by Kelly Peterson, Director of Client Services, INscribe Digital — The turn of the 20th century was all about industrialization: locomotives, factory lines, and, eventually, automobiles. There was a reason they called it a revolution: It reshaped the world. Now that we’re ensconced in the 21st century, we’ve moved to everyday micro-automations. …

L.M. Browning, November 2017
Board Member’s Memo: A Few Things to Consider about Book Distribution »

PUBLISHED NOVEMBER 2017 by L.M. Browning, Founder, Homebound Publications & IBPA Board Member — As a publisher who routinely gives talks on the industry, I often find myself being asked the same questions by other publishers and authors alike: What is traditional distribution, and why is it important? The importance of traditional distribution is two-fold: …

Victoria Sutherland, October 2017
Foreign Rights: Should You Work with an Agent? »

PUBLISHED OCTOBER 2017 by Victoria Sutherland, Publisher, Foreword Reviews magazine — The worst thing you can imagine about foreign rights will happen if you don’t follow the proper procedures. For instance, you get an inquiry from a foreign publisher. You choose to work on the follow-up yourself and send PDF reading copies via email to the …

Robin Bartlett and Sharon Castlen, August 2017
A 7-Step Plan for Selling to Libraries (Selling to Libraries & Schools: Part 3 of 3) »

PUBLISHED AUGUST 2017 by Robin Bartlett, SpringerNature Publishers & Sharon Castlen, Integrated Book Marketing – The final part of a three-part series on how to sell to libraries and schools. (Part 1 | Part 2 | Part 3) In the first installment of this series, we offered 10 tips for selling to libraries and schools. …

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