Article Author - "Surdak, Christopher"


Independent Articles
Christopher Surdak, July 2014
The Socialfication Imperative »

Now that social media sites are allowing all of us to form and participate in digital tribes—groups numbering from a few dozen to a few million people who share some sort of social interest with us and with whom we seek deeper engagement—“socialfication” is a necessary business strategy. Fundamentally, socialfication is about the process of …

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