Article Author - "Charman-Anderson, Suw"


Independent Articles
Suw Charman-Anderson, April 2015
On Uncertainty, Case Studies, and the Great Race to Be Second »

PUBLISHED APRIL 2015 by Suw Charman-Anderson, social technologist People behave in many different ways when they are unsure what is expected of them, but one of the most common tactics is hanging back and watching what others do. It’s often smart. It allows us to observe the behaviors and expectations of others, see how transgressors …

Suw Charman-Anderson, March 2015
Social Media Strategy: Understanding Your Audience »

PUBLISHED MARCH 2015 by Suw Charman-Anderson, social technologist Using social media in business can be a challenge, even for those who already use it personally and are familiar with the tools, the culture, and the expectations of social media audiences. It can be difficult to know where to start and how to develop your social …

Sue Charman-Anderson, December 2013
Why All Self-Publishers Should Sell Direct »

Why All Self-Publishers Should Sell Direct December 2013 Suw Charman-Anderson The self-publishing process has become pretty well established by now; a received wisdom shapes every entrepreneurial writer’s secret dreams: 1. Write book 2. ??? 3. Profit! Amazon is the secret sauce that many self-publishers rely on to propel them to the authorial stratosphere, hoping that …

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